Sponsorship Program Manager, AWS Global Brand Partnerships

Posted 13 Oct

What’s this role about? The Sponsorship Program Manager will own the operational execution and delivery of the Global Sponsorship Program, managing a multi-million-dollar portfolio for events. Responsibilities include strategic oversight, financial management, agency coordination, and ensuring high-quality sponsor enablement.

Austin, Texas

Hybrid

$81K – $155K

Full-time

2-5 years exp

Skills required

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Company

Amazon

See all employees

amazon.com

10,001+ employees

Software Development

Public Company

37.5M LinkedIn followers

Raised $65.7B

Responsibilities

Serve as subject matter for best practices on sponsorship program execution
and enablement
Own relationships with 3rd party event agencies, guiding them to ensure timely
delivery of sponsorship program deliverables
Drive floorplan strategy in partnership with Global Events team
Serve as a primary sponsor enablement contact for sponsoring partners,
ensuring a high bar for sponsor communications
Contribute to the development of project plans and help in managing all
deliverables and timelines associated with sponsorship.
Own end-to-end post-sale operational execution, including comprehensive
project management oversight of all sponsorship program elements

Qualification

MarketingManagement & LeadershipTechnologyCustomer Service & SupportFinance & Accounting

Experience using data and metrics to drive improvements
Experience with Excel or Tableau (data manipulation, macros, charts and pivot
tables)
Experience using Microsoft Excel to manipulate and analyze data
Experience building, executing and scaling cross-functional programs or
marketing campaigns from concept to completion
Experience producing marketing promotional material for Owned & Operated
channels
Experience in brand identity and voice development
Experience creating brand marketing content Preferred Qualifications: -
Experience using customer research, hard data and metrics to back up
assumptions, generate forecasts, and assess the efficacy of marketing programs
Experience utilizing systems and tools involving email, web, analytics, and
CRM (Marketo, Tableau, Salesforce, etc.) for targeting, segmentation, reporting
for demand generation
Los Angeles County applicants: Job duties for this position include: work safely
and cooperatively with other employees, supervisors, and staff; adhere to
standards of excellence despite stressful conditions; communicate effectively
and respectfully with employees, supervisors, and staff to ensure exceptional
customer service; and follow all federal, state, and local laws and Company
policies. Criminal history may have a direct, adverse, and negative relationship
with some of the material job duties of this position. These include the duties
and responsibilities listed above, as well as the abilities to adhere to company
policies, exercise sound judgment, effectively manage stress and work safely and
respectfully with others, exhibit trustworthiness and professionalism, and
safeguard business operations and the Company’s reputation. Pursuant to the Los
Angeles County Fair Chance Ordinance, we will consider for employment qualified
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for
Our inclusive culture empowers Amazonians to deliver the best results for our
customers. If you have a disability and need a workplace accommodation or
adjustment during the application and hiring process, including support for the
interview or onboarding process, please visit
https://amazon.jobs/content/en/how-we-hire/accommodations
The base salary range for this position is listed below. Your Amazon package
will include sign-on payments and restricted stock units (RSUs). Final
compensation will be determined based on factors including experience,
qualifications, and location. Amazon also offers comprehensive benefits
including health insurance (medical, dental, vision, prescription, Basic Life &
AD&D insurance and option for Supplemental life plans, EAP, Mental Health
Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy
Reimbursement coverage), 401(k) matching, paid time off, and parental leave.
Learn more about our benefits at https://amazon.jobs/en/benefits
USA, CA, Santa Monica - 80,600.00 - 141,100.00 USD annually
USA, GA, Atlanta - 80,600.00 - 141,100.00 USD annually
USA, IL, Chicago - 80,600.00 - 141,100.00 USD annually
USA, NY, New York - 88,700.00 - 155,200.00 USD annually
USA, TX, AUSTIN - 80,600.00 - 141,100.00 USD annually
USA, VA, Arlington - 80,600.00 - 141,100.00 USD annually
USA, WA, Seattle - 82,700.00 - 141,100.00 USD annually

Benefits

o Booth builds and selection processes
o Sponsor pavilions and access management
o Deliverable execution and tracking
Create and implement scalable processes for tracking and reporting workback
schedules
Drive onsite preparation and execution across all sponsored elements
Serve as primary sponsorship Enablement stakeholder in strategic planning
meetings
Own sponsorship budget reporting and reconciliation with agency partners
Own pre-event invoicing management and post-event reconciliation / collections
in coordination with accounts receivable
Develop and maintain comprehensive tracking mechanisms for all operational
program elements
Create and deliver regular progress reports to account management stakeholders
Partner with internal stakeholders to conduct discovery and implementation of
o Project management and timeline adherence
o Booth construction and sponsor pavilion management
o Content submissions
Partner with central Sponsorship Operations Enablement team associated with
Exhibitor Resource Center construction, tool management, and lead reporting
Build and maintain strong relationships with key internal teams and external
partners
Own sponsorship alias management and escalations. Ensure alias SLAs are being
met by agency team and support with tooling optimization
Review weekly communications and enablement materials including documentation
(webinar decks, KBYGs, etc.) sent to sponsors
Build a calendar of resource hub articles to support sponsor enablement and
assigns ownerships to key contributors
AWS Sales, Marketing, and Global Services (SMGS) is responsible for driving
revenue, adoption, and growth from the largest and fastest growing small- and
mid-market accounts to enterprise-level customers including public sector. The
AWS Global Support team interacts with leading companies and believes that
world-class support is critical to customer success. AWS Support also partners
with a global list of customers that are building mission-critical applications
on top of AWS services.
Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted
cloud platform. We pioneered cloud computing and never stopped innovating —
that’s why customers from the most successful startups to Global 500 companies
trust our robust suite of products and services to power their businesses.
Amazon values diverse experiences. Even if you do not meet all of the preferred
qualifications and skills listed in the job description, we encourage candidates
to apply. If your career is just starting, hasn’t followed a traditional path,
or includes alternative experiences, don’t let it stop you from applying.
We value work-life harmony. Achieving success at work should never come at the
expense of sacrifices at home, which is why flexible work hours and arrangements
are part of our culture. When we feel supported in the workplace and at home,
there’s nothing we can’t achieve in the cloud.
Here at AWS, it’s in our nature to learn and be curious. Our employee-led
affinity groups foster a culture of inclusion that empower us to be proud of our
differences. Ongoing events and learning experiences, including our
Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity)
conferences, inspire us to never stop embracing our uniqueness.
We’re continuously raising our performance bar as we strive to become Earth’s
Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and
other career-advancing resources here to help you develop into a better-rounded
professional

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