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Software Development · 761k people
Senior Digital Marketing Manager, Movies, Amazon MGM Studios
Posted 4 Nov
What’s this role about? Develop and execute creative, data-driven digital and social marketing campaigns for Amazon MGM Studios' theatrical and streaming film slate. Collaborate with cross-functional teams and external partners to drive moviegoer attendance and Prime Video viewership.
Culver City, California
On-site
$125K – $170K
Full-time
5-10 years exp
Skills required
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Company
Amazon
A
Responsibilities
- contributes to the cross-functional marketing team for a subset of Amazon MGM
- Studios’ film slate across both Theatrical and Streaming. Reporting directly
- into the Head of Movies Digital Marketing for Amazon MGM Studios, you will act
- as a collaborative stakeholder across marketing globally, ensuring the highest
- standards for consistency and quality are maintained to drive moviegoers to
- theaters on theatrical films and drive viewership and attract new customers to
- Prime Video on streaming originals. The optimal candidate for this role will
- have experience in working on digital marketing campaigns as well as building
- deep partnerships with creative agencies. You are able to fluidly shift from
- analytical discussions to strategy to operational to creative to logistics. You
- would serve as one of the key internal points of contact for digital marketing
- campaigns globally, so strategic judgment, creative acumen, logistical
- excellence, awareness of industry trends and ability to think big must be
- robust. Finally, the ideal candidate must thrive operating in a startup
- environment, where leaders are owners, wear multiple hats, and effortlessly
- think and act both strategically and tactically - from the development of broad
- strategic ideas to execution.
- Be a part of the team creating digital marketing campaigns for their assigned
- Theatrical and Streaming Amazon MGM Studios films.
- Guide the creation of world-class, break-through digital and social marketing
- strategies that support and reinforces Amazon MGM Studios in the film
- marketplace, in keeping with the business and marketing strategy for the brand.
- Develop inventive, strategic influencer marketing campaigns that inspire our
- customers while driving awareness and viewership.
- Contribute strong strategic thinking to ideate and develop innovative,
- effective, and award-winning digital marketing experiences.
- Raise the bar on social marketing globally. Work with the international teams
- for implementing this vision and strategy across all territories.
- Embrace performance data, and refine future digital marketing strategies based
- on these insights.
- Contribute to campaign reviews and presentations, while successfully
- presenting social marketing concepts and narratives for senior management.
- Have a strong point of view and vision along with a clear, concise ability to
- provide strategic and creative direction to internal and external partners.
- Think big. Drive new ideas that lead to innovative social marketing programs
- and events to support launches.
- Proactively contribute to create policies, procedures, best practices and
- formalize mechanisms that impact the broader department.
- Facilitate the digital campaign management, producing work cost effectively
- and on schedule.
- Communicate with key stakeholders internally, including but not limited to PR,
- Media, Brand, Department Heads, Strategy Heads, Creative, International
- Leadership, Cross-Functional Marketing Teams, Studios Leadership and the Prime
- Video group as well as externally, including filmmakers and partner agencies. In
- a spirit of collaboration, build strong relationships and earning trust.
- Review budgets, campaign calendars and resource allocations for digital
- marketing major campaign beats and assignments.
- Proactively work to solve problems and communicate with senior management.
- Basic Qualifications: - 7+ years of professional non-internship marketing
Qualification
MarketingCreative & MediaManagement & Leadership
- Experience communicating results to senior leadership
- Experience using data and metrics to drive improvements
- Experience in the entertainment industry
- Experience with written and verbal communication and presentation
- Experience in digital marketing, preferably for film
- Experience synthesizing feedback from customers, analysts, partners,
- stakeholders and product teams into clear action items
- Experience multi-tasking and working in a fast-paced environment while
- maintaining a sharp attention to detail
- Experience managing multiple global projects under extremely tight deadlines
- Experience operating with significant autonomy and discretion Preferred
- Qualifications: - Experience in digital marketing and content production
- timelines and process
- Experience in multi-territory campaign management
- Experience working with external partners including showrunners and talent
- Los Angeles County applicants: Job duties for this position include: work safely
- and cooperatively with other employees, supervisors, and staff; adhere to
- standards of excellence despite stressful conditions; communicate effectively
- and respectfully with employees, supervisors, and staff to ensure exceptional
- customer service; and follow all federal, state, and local laws and Company
- policies. Criminal history may have a direct, adverse, and negative relationship
- with some of the material job duties of this position. These include the duties
- and responsibilities listed above, as well as the abilities to adhere to company
- policies, exercise sound judgment, effectively manage stress and work safely and
- respectfully with others, exhibit trustworthiness and professionalism, and
- safeguard business operations and the Company’s reputation. Pursuant to the Los
- Angeles County Fair Chance Ordinance, we will consider for employment qualified
- Our inclusive culture empowers Amazonians to deliver the best results for our
- customers. If you have a disability and need a workplace accommodation or
- adjustment during the application and hiring process, including support for the
- interview or onboarding process, please visit
- https://amazon.jobs/content/en/how-we-hire/accommodations
- The base salary range for this position is listed below. Your Amazon package
- will include sign-on payments and restricted stock units (RSUs). Final
- compensation will be determined based on factors including experience,
- qualifications, and location. Amazon also offers comprehensive benefits
- including health insurance (medical, dental, vision, prescription, Basic Life &
- AD&D insurance and option for Supplemental life plans, EAP, Mental Health
- Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy
- Reimbursement coverage), 401(k) matching, paid time off, and parental leave.
- Learn more about our benefits at https://amazon.jobs/en/benefits
- USA, CA, Culver City - 125,400.00 - 169,600.00 USD annually
Benefits
- Health insurance
- Dental insurance
- Vision insurance
- Prescription drug coverage
- Basic life and AD&D insurance
- Supplemental life plans
- Employee assistance program
- Mental health support
- Medical advice line
- Flexible spending accounts
- Adoption and surrogacy reimbursement
- 401(k) matching
- Paid time off
- Parental leave
- Restricted stock units
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