VP, Advertiser Sales Lead

About Mastercard Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re building a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.

Mastercard

Powering economies and empowering people

global digital payments/commercetechnologyinnovative mobile payment solutionsand processing

M

mastercard.com

10,001+ employees

IT Services and IT Consulting

Purchase, NY

Public Company

2.6M LinkedIn followers

• territories worldwide. Together with our customers, we’re helping build
• a sustainable economy where everyone can prosper. We support a wide range of
• digital payments choices, making transactions secure, simple, smart and
• accessible. Our technology and innovation, partnerships and networks combine to
• deliver a unique set of products and services that help people, businesses and
• governments realize their greatest potential.
• cutting-edge solutions that help our customers achieve their objectives.
• Centered on data-driven technologies and innovation, our services include
• payments-focused consulting, loyalty and marketing programs, data-driven
• platforms, and cybersecurity solutions.
• Sitting within the Services umbrella, Mastercard Consumer Acquisition and
• Engagement solutions bring consumer and cardholder engagement to the next level.
• We deliver better outcomes through personalized, relevant experiences and
• rewards. Our suite of solutions provides businesses with a sophisticated
• infrastructure that integrates data and technology across the consumer journey.
• This role focuses on Mastercard Commerce Media (MCM), our commerce media network
• and advertising solutions business. MCM combines Mastercard's differentiated
• commerce signals with a closed-loop measurement framework and media activation
• capabilities to help advertisers drive measurable performance and best-in-class
• returns. The VP, Commerce Media Advertiser Sales will focus exclusively on the
• demand side of the MCM business: activating brands, agencies, and advertiser
• partners across priority categories including retail, dining, travel,
• entertainment, and financial services.
• Own the North American advertiser revenue target for MCM and deliver against
• quarterly and annual commitments.
• Translate the overall MCM strategy into a demand-side sales plan across priority
• verticals, advertiser segments, agency relationships, and channel partners.
• Define advertiser account prioritization, pipeline coverage requirements, sales
• plays, qualification standards, deal structures, and revenue expansion motions.
• Build a repeatable advertiser acquisition and expansion model that connects MCM
• capabilities to measurable customer outcomes.
• Lead senior-level engagement with Fortune 500 advertisers, agency holding
• companies, independent agencies, trade desks, and other demand-side decision
• makers.
• Develop executive relationships with CMOs, Chief Media Officers, Chief Digital
• Officers, Heads of Performance Marketing, agency investment leads, and commerce
• media leaders.
• Drive direct and agency-led sales motions, including strategic account planning,
• joint business plans, RFP / brief response strategy, and annual partnership
• development.
• Represent MCM externally as a credible commercial leader for advertisers seeking
• measurable performance, attribution, audience relevance, and commerce outcomes.
• Ensure seller teams can clearly articulate the advertiser use cases for
• targeting, activation, measurement, optimization, and campaign performance
• reporting.
• Establish a disciplined advertiser sales operating cadence, including pipeline
• reviews, forecast management, deal inspection, win/loss analysis, and executive
• readouts.
• standards, stage definitions, and forecast accuracy expectations to drive
• additional yield for the organization.
• Drive cross-functional execution with Mastercard account teams, regional
• Services peers, Product, Marketing, Legal, Finance, and Delivery to move
• opportunities from qualification to close.
• Build, coach, and develop a high-performing advertiser sales team focused on
• revenue growth, customer relevance, accountability, and disciplined execution.
• 15+ years of commercial experience with a proven track record driving revenue in
• retail media, commerce media, digital advertising, adtech, agency, media
• platform, or performance marketing businesses.
• Demonstrated success selling to Fortune 500 brands and agency holding companies,
• with direct experience managing senior advertiser and agency relationships.
• Deep understanding of advertiser needs across performance media, retail media,
• commerce media, audience activation, measurement, attribution, incrementality,
• and return on ad spend.
• Proven ability to build and scale a revenue-producing sales motion, including
• target account strategy, pipeline management, forecasting, deal strategy,
• negotiation, and customer expansion.
• Strong personal network across brand, agency, and demand-side media communities
• in North America, with credibility to open doors at strategic accounts.
• Experience hiring, managing, and developing high-performing sales talent in a
• distributed or matrixed environment; experience building a commercial function
• or new sales motion is a strong plus.
• Ability to translate complex data, measurement, and media capabilities into
• simple, compelling commercial narratives for senior buyers.
• Comfort operating in ambiguity, building structure where none exists, and moving
• with urgency while maintaining quality and control.
• Strong executive presence and communication skills appropriate for representing
• Mastercard externally and engaging Mastercard senior leadership internally.
• Management, RevOps, Legal, Finance, and regional teams to drive commercial
• outcomes.
• Bachelor's degree required; MBA or advanced degree a plus.
• All activities involving access to Mastercard assets, information, and networks
• comes with an inherent risk to the organization and, therefore, it is expected
• that every person working for, or on behalf of, Mastercard is responsible for
• Abide by Mastercard’s security policies and practices;
• Ensure the confidentiality and integrity of the information being accessed;
• Mastercard’s guidelines.
• In line with Mastercard’s total compensation philosophy and assuming that the
• job will be performed in the US, the successful candidate will be offered a
• competitive base salary and may be eligible for an annual bonus or commissions
• depending on the role. The base salary offered may vary depending on multiple
• factors, including but not limited to location, job-related knowledge, skills,
• and experience. Mastercard benefits for full time (and certain part time)
• employees generally include: insurance (including medical, prescription drug,
• dental, vision, disability, life insurance); flexible spending account and
• health savings account; paid leaves (including 16 weeks of new parent leave and
• up to 20 days of bereavement leave); 80 hours of Paid Sick and Safe Time, 25
• days of vacation time and 5 personal days, pro-rated based on date of hire; 10
• annual paid U.S. observed holidays; 401k with a best-in-class company match;
• deferred compensation for eligible roles; fitness reimbursement or on-site
• fitness facilities; eligibility for tuition reimbursement; and many more.
• Mastercard benefits for interns generally include: 56 hours of Paid Sick and
• Safe Time; jury duty leave; and on-site fitness facilities in some locations.
• THIS POSTING RELECTS ONE OR MORE CURRENT VACANCIES ON OUR TEAM, AND MASTERCARD
• INTENDS TO FILL THIS POSITION BY 12/22/2026. If the fill date has passed,
• Mastercard intends to fill this position as soon as possible.

• Medical insurance
• Prescription drug insurance
• Dental insurance
• Vision insurance
• Disability insurance
• Life insurance
• Flexible spending account
• Health savings account
• Paid parental leave
• Bereavement leave
• Paid sick and safe time
• Vacation time
• Personal days
• Paid holidays
• 401k
• Deferred compensation
• Fitness reimbursement
• Tuition reimbursement