Director, Tourism Group Sales & Strategy

About Brooklyn Sports & Entertainment Brooklyn Sports & Entertainment is a platform dedicated to creating bold, authentic, and unforgettable experiences that redefine sports, entertainment, and hospitality—The Brooklyn Way. Guided by our purpose, we create best-in-class experiences for our fans, guests, and partners, and strive to make a positive impact in the communities we serve. We are the parent company of Barclays Center, home to the NBA’s Brooklyn Nets and WNBA champions New York Liberty and a venue for some of the world’s most iconic performers, events and family shows. Brooklyn Sports & Entertainment also owns the Long Island Nets, the fully owned and operated NBA G League affiliate of the Brooklyn Nets as well as Brooklyn Hospitality Group, BKMAG, Brooklyn Basketball and more. Learn about OUR WHY: ourwhy.bkse.com

Brooklyn Sports & Entertainment

We create bold, authentic, and unforgettable experiences that redefine sports, entertainment, and hospitality.

B

bkse.com

201-500 employees

Entertainment Providers

Brooklyn, New York

Privately Held

47k LinkedIn followers

Raised $688M

• Integrity: Be intellectually honest at all times. Demonstrate the highest professional and ethical standards.
• Care: Care for everything and everyone around us. Practice empathy, respect, and inclusion to promote an environment of excellence and success.
• Growth Mindset: Develop ourselves and those around us. Experiment, learn, and improve from everything we do.
• Accountability: Deliver on our word, take responsibility for our actions, and work in the interest of our team.
• Brooklyn Sports & Entertainment is seeking a Director, Tourism Group Sales & Strategy to build and lead the overarching Tourism Group Sales strategy while overseeing a team of 2–5 Account Executives. You will drive revenue across the Brooklyn Nets, New York Liberty, Barclays Center events, and other entertainment properties through travel-trade group sales, partnerships, OTA/API distribution, and direct sales.
• This role will report to the Senior Director, Group Sales & Tourism.
• Design the team's structure and operating model, scaling from 2 to as many as 5 representatives as the business grows.
• Recruit, onboard, train, and manage tourism sales representatives.
• Decide where to focus: which markets, which channels (direct, travel-trade, OTA, API), which partners are worth the investment.
• Coach on pipeline development, forecasting, and account growth; conduct regular reviews.
• Define staffing needs and timing for team expansion as new properties and markets are added.
• Build and execute an annual tourism sales plan aligned to revenue goals.
• Identify high-potential domestic, international, and travel-trade markets.
• Develop a scalable, multi-property sales approach (sports/entertainment as part of the NYC visitor itinerary).
• Oversee group sales reservations and ensure prompt response to inquiries via website, email, phone, and chatbot.
• Build the department's sales process from prospecting through fulfillment, reporting, and renewal.
• Review, negotiate, execute, and manage partnership and distribution contracts in collaboration with Legal, Finance, and relevant business stakeholders.
• Maintain and update the department's SOP manual for consistency across the team.
• Ensure accurate account, opportunity, and forecast data in Salesforce.
• Drive in person lead generation strategy including hosting familiarization tours, coordinate trade shows, sales missions, and client events.
• Oversee team adoption of Salesforce, ticketing, and work-management platforms, including system updates.
• Serve as primary liaison between Tourism Sales and Ticket Sales, International Marketing, Partnerships, Finance, Legal, Event Ops, Guest Experience, and Attractions teams.
• Align pricing/inventory strategy and ensure partner commitments are operationally deliverable.
• Report on revenue, pipeline, conversion, partner production, and forecast accuracy to senior leadership.
• Evaluate and recommend growth toward a 3–5 rep structure based on revenue growth, market demand, partner volume, coverage gaps, and rep capacity.

• 7+ years in sales, including 2+ years in a leadership role and 5+ years managing a team
• Experience in group sales or travel-trade; hospitality, travel, or tourism experience preferred
• A track record of identifying strategic partnerships that benefit representatives and cultivating those accounts.
• Working familiarity with CRM and sales-ops tools (Salesforce preferred)
• NYC tourism market knowledge is a plus, not a requirement
• Willingness to travel to industry trade shows and work Nets, Liberty, and special events as needed, including evenings and weekends
• Highly driven, accountable, and entrepreneurial, with strong pipeline discipline, forecasting expertise, and a relentless focus on exceeding revenue goals
• Strong analytical instincts — able to read the data and act on it, not just report it
• A confident communicator with the ability to build credibility and influence with C-suite executives, business owners, and senior decision-makers
• Accountability-driven people leader — leads by example through demonstrating our Core Values, developing high-performing sales talent

• $130,000 - $155,000 base salary
• Full-time employees are eligible for a robust slate of total rewards, including
• Bonus eligibility
• Medical, dental, and vision coverage; HSA and FSA eligibility
• Competitive PTO policy & Company Holidays
• Parental leave policy eligible after 6 months of service
• Access to events at Barclays Center, subject to ticket availability
• Free lunch onsite Monday - Thursday; onsite barista bar
• And more!
• Works primarily in an office environment but is expected to attend games and other events on evenings, weekends and holidays.
• Travel Requirements: <5% travel anticipated.