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Marketbridge

Marketing Services · 377 people

Senior Manager, Advanced Media & Partnerships

Posted 21 Oct

What’s this role about? The Senior Manager will develop integrated, performance-driven media strategies for complex B2B clients across various digital and offline channels. They are also responsible for managing, coaching, and developing a team of media planners and buyers to ensure high-quality execution and strategic consistency.

Boston, Massachusetts
Remote
$90K – $1000K
Full-time
5-10 years exp
Open to applicants in US

Skills required

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Company

About Marketbridge Marketbridge partners with leading B2B brands to create unified Go-to-Market® systems that connect strategy, AI, creativity, activation, and measurement. With a team of 350+ across North America and Europe, Marketbridge supports clients worldwide, ranging from Fortune 1000 enterprises to venture-backed, high-growth companies across technology, financial services, healthcare, industrial and consumer sectors. 🥇 #1 Brand US B2B Agency, B2B Marketing 2026 🥇 #1 Demand US B2B Agency, B2B Marketing 2026 🥈 #2 Ranked US B2B Agency, B2B Marketing 2026 🏆 #4 Fastest-Growing US B2B Agency, B2B Marketing 2026 🏆 Honoree, B2B Branded Content, The Webby Awards 2026 🏆 3x Elevation Awards Winner 2026 🏆 Fastest-Growing Independent Global B2B Agency, B2B Marketing 2026 🥇 #1 Brand US B2B Agency, B2B Marketing 2025 🥇 #1 Demand US B2B Agency, B2B Marketing 2025 🥈 #2 Fastest-Growing US B2B Agency, B2B Marketing 2025 🥈 #2 Ranked US B2B Agency, B2B Marketing 2025 🏆 7x ANA B2 Awards Winner 2025 🏆 9x Communicator Awards Winner 2025 🏆 3x Elevation Awards Winner 2025 🏆 11x TITAN Business Awards Winner 2024 🏆 5x MUSE Creative Awards Winner 2024 🏆 Washington Post 2024 Top Workplace 🏆 Boston Business Journal Best Places to Work 🏆 Clutch 2024 Top Advertising & Marketing Agency 🏆 Global ACE 2024 Award Winner 🏆 CIPR Excellence 2024 Award Winner

Marketbridge

The Growth Company for Business

ABM/ABXAdvertisingAnalyticsAudience InsightsBrand PositioningBrandingChannel DesignCoverage DesignCommunicationsContent Marketing
MMarketbridge logo
201-500 employees
Marketing Services
1991
Privately Held
Raised $8M

Responsibilities

  • Go-to-Market® systems that connect strategy, AI, creativity, activation and
  • measurement. With a team of 350+ across North America and Europe, Marketbridge
  • supports clients worldwide, ranging from Fortune 1000 enterprises to
  • venture-backed, high-growth companies across technology, financial services,
  • healthcare, industrial and consumer sectors. For more information, please visit
  • www.marketbridge.com
  • Develop integrated media strategies and plans for complex B2B clients,
  • translating business and marketing objectives into clear channel, audience,
  • investment, and measurement recommendations.
  • Build cross-channel media plans spanning programmatic media, direct publisher
  • buys, trade and industry media, digital display, video, content syndication,
  • OOH, CTV, broadcast, experiential, and emerging platforms.
  • Define the role of each channel throughout the buyer journey, helping ensure
  • media investments work together as part of a cohesive strategy.
  • Manage, coach, and develop a team of media planners and buyers, supporting
  • the strategic quality and consistency of their work.
  • effective execution, optimization, and ongoing performance management.
  • Use performance data, market intelligence, audience insights, and measurement
  • findings to communicate clear narratives and recommend strategic
  • optimizations.
  • Partner with Demand Strategy, Creative, Analytics, Client Success, Project
  • Management, and other disciplines to develop cohesive brand-to-demand
  • programs.
  • Contribute to planning frameworks, tools, standards, and processes that
  • increase consistency and scalability across the Media practice.
  • Evaluate emerging channels, platforms, partners, data sources, and planning
  • technologies to identify relevant opportunities for clients.
  • Build strong relationships with media partners and vendors, using those
  • relationships to inform planning recommendations, support innovation, and
  • improve investment decisions.
  • pricing, placements, partnerships, and added value for clients.
  • Present media strategies, recommendations, and performance insights to client
  • stakeholders.

Qualification

MarketingCreative & MediaManagement & LeadershipConsultingData & Analytics
  • Marketbridge is seeking a Senior Manager, Advanced Media Partnerships to help
  • develop and activate integrated, performance-driven media strategies for complex
  • B2B clients.
  • This role sits within our broader Media practice as part of our Channel Strategy
  • & Activation team. The team plans across channels including programmatic media,
  • direct publisher buys, out-of-home (OOH), connected TV (CTV), broadcast,
  • experiential, and emerging platforms. Paid search and paid social planning are
  • led by separate specialty teams, with close collaboration across the broader
  • Media practice.
  • In this role, you will translate client business and marketing objectives into
  • thoughtful, actionable media plans. You will bring together audience strategy,
  • channel mix, investment planning, measurement, and performance insights to
  • create programs that connect brand and demand and support meaningful business
  • outcomes.
  • We’re looking for an experienced B2B media strategist who understands how
  • channels work together throughout the buyer journey. You should be comfortable
  • shaping strategy, evaluating recommendations, negotiating with vendors, and
  • guiding a team as it explores new channels and processes that strengthen our
  • capabilities and Media practice.
  • You will work closely with colleagues across Media, Demand Strategy, Creative,
  • Analytics, Client Success, and Project Management to ensure media plans are
  • strategically sound, executed effectively, and continuously optimized.
  • Six or more years of experience in media strategy, planning, or integrated
  • media, ideally within an agency environment.
  • Strong experience developing B2B media strategies and plans for complex or
  • enterprise clients.
  • Deep knowledge of digital and offline media planning, including programmatic,
  • display, video, trade and industry media, content syndication, OOH, CTV,
  • broadcast, and other relevant B2B channels.
  • supporting the quality of their work.
  • Strong analytical skills, with the ability to interpret media performance and
  • translate findings into clear optimization recommendations.
  • Experience partnering with channel specialists and activation teams while
  • maintaining ownership of the overall media strategy.
  • Client-facing experience, including presenting strategic recommendations to
  • director-, vice president-, and executive-level stakeholders.
  • vendors.
  • Excellent presentation, communication, and storytelling skills.
  • Familiarity with media planning, research, buying, measurement, and audience
  • platforms such as Bionic, Campaign Manager 360, The Trade Desk, Display &
  • Video 360, 6sense, or Demandbase is a plus.
  • Marketbridge supports Fortune 50 companies and global brands in redefining how
  • they go to market.
  • How we work together matters just as much as the work itself. Our values shape
  • how we operate day to day. Be Kind means treating teammates with respect and
  • showing up for one another. Be Open reflects how we collaborate, share
  • perspectives, and give clear, honest feedback. Be Real speaks to a culture of
  • authenticity, where people can speak up and be themselves. Be Brave pushes us to
  • challenge assumptions, think critically, and pursue ideas that lead to real
  • results.
  • You’ll join a collaborative team focused on solving real problems for complex
  • clients. From day one, you’ll gain hands-on experience, work closely with
  • supportive leaders, and continue developing through meaningful client work and
  • ongoing learning. We value accountability, curiosity, and ownership, and we
  • trust people to take initiative and follow through.
  • Here, you’ll do meaningful work, alongside smart people, with room to grow as
  • the business grows.

Benefits

  • At Marketbridge, we support our team with benefits that prioritize well-being,
  • Time Off & Flexibility – Flexible PTO, summer Fridays, and paid parental
  • leave (up to 16 weeks for birthing parents). Plus, we’re closed from
  • Christmas to New Year’s so you can fully unplug.
  • Health & Wellness – Comprehensive medical benefits and free premium access
  • to the Calm app for relaxation and mindfulness.
  • Financial Security – 401(k) with a 3% company contribution* (US Only),
  • life insurance, long-term disability, and AD&D coverage for extra peace of
  • mind.
  • Learning & Growth – A professional development fund ($500) and continuous
  • learning programs to invest in your career.
  • Tech & Perks – Company-provided laptop & accessories, monthly Wi-Fi & cell
  • stipend, ChatGPT Enterprise Access and exclusive discounts through
  • Perkopolis.
  • States, Canada, or the UK without visa sponsorship. Marketbridge is an Equal
  • Opportunity Employer.
  • This is a remote role.
  • We aim to offer competitive and equitable compensation based on factors such as
  • location, relevant experience, skills, and market benchmarks. The
  • anticipated base salary range for this role is $80-$100k.
  • Final compensation will be determined based on the successful candidate’s
  • qualifications, and additional flexibility may be considered for candidates
  • whose experience and expertise significantly exceed the role’s core
  • requirements.

Interested in this role?

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