New York, NY
Lifecycle Marketing Manager
Lifecycle Marketing Manager jobs in New York, NY
$121K – $194K
Typical pay · from 15 of 18 jobs
Updated 7 Nov
About these jobs Till Financial, Cloaked and Google are hiring Lifecycle Marketing Managers in New York, NY. Typical pay runs $121K to $194K. Most roles are hybrid, with some onsite and a few remote. Employers ask for 5-10 years or 10+ years of experience, plus lifecycle marketing, CRM and data analysis skills.

Lifecycle Marketing Manager
Fivetran · Software Development · 1.9k people
The Lifecycle Marketing Manager will own the email marketing strategy and execution to drive prospect engagement and conversion for Commercial business. They will build automated nurture journeys and collaborate with cross-functional teams to optimize prospect experiences throughout the buying funnel.

Lifecycle Journey Manager, Cross-Sell & Expansion
Gen Digital Inc. · Technology, Information and Internet · 3.5k people
The Lifecycle Journey Manager will own the end-to-end strategy and KPIs for cross-sell and expansion, designing multi-channel journeys to increase product adoption. They will collaborate with data science and product teams to optimize AI-driven decisioning and execute structured experiments to drive monetization.
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Marketing Operations Manager — Funnel & Lifecycle
Justworks · Human Resources Services · 1.7k people
The Marketing Operations Manager will own the operational processes, data requirements, and business rules to optimize prospect and customer journeys. They will partner with cross-functional teams to translate strategies into effective lead management, segmentation, and lifecycle triggers.

Growth Marketing Manager, Lifecycle
Lyft · Ground Passenger Transportation · 29k people
The Growth Marketing Manager will own the lifecycle marketing strategy, defining channel mixes and prioritization frameworks to drive user engagement. They will manage an experimentation program, partnering with cross-functional teams to optimize messaging and performance reporting.

Lifecycle Project Manager- Power & Energy
WSP · Professional Services · 74k people
The Lifecycle Project Manager will oversee the planning, execution, and financial performance of power delivery projects, including transmission lines and substations. They are responsible for managing multidisciplinary teams, ensuring project governance, and maintaining client satisfaction throughout the project lifecycle.

Senior Manager, Lifecycle Program Enablement
Upside · Internet Marketplace Platforms · 428 people
The Senior Manager will oversee lifecycle marketing strategy, messaging quality, and creative execution across growth workstreams. They will also manage project workflows, lead the team, and champion the adoption of AI-assisted tools to optimize marketing operations.

Senior Lifecycle Marketing Manager
Till Financial · Financial Services · 20 people
The Senior Lifecycle Marketing Manager will own the customer engagement platform, consolidating tools and managing the end-to-end lifecycle from onboarding to retention. They will design and execute strategies to drive subscriber value, reduce churn, and foster long-term engagement across email, push, and in-app channels.

Lifecycle Marketing Strategy Senior Manager (Onsite)
Western & Southern Financial Group · Financial Services · 5.3k people
The Senior Manager will lead the development of comprehensive customer experience strategies and lifecycle initiatives to drive consumer growth. They will collaborate cross-functionally to execute marketing campaigns, analyze performance data, and optimize customer journeys across various channels.

Lifecycle Marketing Manager, Google Gemini
Google · Software Development · 330k people
Manage and execute the global Gemini CRM strategy while partnering with cross-functional teams to drive user growth and feature adoption. Utilize data-led insights to design and deliver impactful customer experiences across the entire user lifecycle.

Lifecycle Marketing Manager
Prolific · Software Development · 1.6k people
You will be responsible for scaling and managing the lifecycle program, including onboarding, activation, retention, and reactivation strategies. Additionally, you will collaborate with cross-functional teams to define product-qualified signals and optimize the self-serve user journey.
Senior Lifecycle Marketing Manager
Berry Street · Software Development · 297 people
You will own the end-to-end lifecycle marketing strategy for patients, including journey design, automated buildouts, and testing. You will also manage the engineering roadmap and cross-functional collaboration to ensure data integrity and performance across all communication channels.

Senior Manager, Lifecycle Transformation & Growth
PayPal · Software Development · 36k people
Lead the journey, audience, and content delivery workstream of PayPal’s lifecycle marketing platform transformation, including platform migration, multi-channel journey orchestration, and scaled adoption. Redesign campaign and content workflows, manage operational KPIs and partners, and report progress and roadmaps to executive leadership.
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Lifecycle Marketing Manager
Chime Financial, Inc · Financial Services · 2.5k people
You will design and optimize full-funnel lifecycle programs to drive member growth, revenue, and lifetime value across owned and non-owned channels. You will also collaborate with cross-functional teams to execute data-driven experiments and maintain high-quality communication standards.

Senior Product Marketing Manager, Lifecycle & Consumer Education
Cloaked · Technology, Information and Internet · 122 people
You will own the end-to-end customer lifecycle, including onboarding, retention, and expansion strategies across all communication channels. You will also lead consumer education initiatives to drive feature adoption and build trust with both individual and enterprise customers.

CRM Lifecycle Manager
Brigit · Financial Services · 142 people
You will own the end-to-end CRM calendar, strategy, and execution across email, push, SMS, and in-app channels. You will collaborate with cross-functional teams to design personalized customer journeys that drive engagement and retention.
Senior Lifecycle Marketing Manager, Provider Marketing (Alma)
Spring Health
The Senior Lifecycle Marketing Manager will lead the strategy and execution of multi-channel campaigns to engage, retain, and activate the provider network. They will partner with cross-functional teams to optimize the provider journey using data-driven insights and AI-enabled marketing workflows.

Digital Adoption & Lifecycle Manager
Mixpanel · Software Development · 767 people
You will design and execute end-to-end lifecycle communication programs to drive customer adoption, retention, and expansion. This involves building behavior-based segments, writing customer-facing copy, and experimenting with AI-driven approaches to scaled customer success.

Lifecycle Marketing Manager
Varo Bank · Banking · 404 people
You will own and execute lifecycle marketing programs across onboarding, engagement, and retention to drive key business metrics. This involves designing cross-channel campaigns, managing automation journeys, and collaborating with product and data teams to optimize performance.
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