Sales Director

About Clearwater at South Bay Since 1996, Principals of Clearwater Living have been actively engaged in the ownership, operation, and development of high-quality senior living communities nationwide. More specifically, the Principals of Clearwater have been an integral part of creating various senior living platforms for operators as part of senior management. In 2011, Clearwater Living was formed for the sole purpose of providing entitled land and developing senior living communities for operators and their financial stakeholders. By combining best practices learned and aligning with top-of-class industry professionals, Clearwater Living’s primary objective is to expedite the process of supplying innovative projects to meet the growing demand of active adult and senior living communities. To further that goal, Clearwater Living and Berkshire Group entered into a joint venture in 2016. Through the joint venture, Clearwater Living will strategically acquire, develop and operate a full range of senior housing communities (including a mix of active adult, independent living, assisted living and memory care) throughout the Western United States. CWL is comprised of a high-performance real estate team utilizing our collective imagination, ingenuity and inventiveness in everything we do. Our passion is to create and manage high-quality senior living communities uniquely positioned and designed to complement their community and neighborhood culture.

Clearwater at South Bay

We create experiences that celebrate your relevance

Independent LivingAssisted LivingProperty ManagementMemory CareSenior LivingApartmentsResidenceand Wellness

C

ClearwaterLiving.com

51-200 employees

Hospitals and Health Care

Newport Beach, CA

2011

Privately Held

3.5k LinkedIn followers

• Responsible for all community rentals sales and maintaining budgeted occupancy and revenue by generating the number of qualified inquiries, referrals, tours and closing rates required
• Conduct daily property walk through to ensure the community is ready for guests
• Facilitate the entire move-in process, from generating leads to conducting and coordinating tours, through qualification and final move-in
• Develop a pre-call plan for presentations and a strategy to advance the lead to sale
• Work in collaboration with the Executive Director and other leadership teams to ensure that all community associates understand sales and marketing and address any changes that are necessary
• Identify, establish and maintain positive relationships with industry influencers, key community and strategic partners to assure on-going referrals and continued opportunities
• Pre-call plan personal visits and calls with a strategy to advance the relationship to referral status
• Plan and conduct internal events to showcase our communities including but not limited to local market area events
• Maintain referral database with all contact information and communication details and statuses
• Create, update and manage quarterly Sales and Marketing Plan in collaboration with the Executive Director
• Develop annual operating budgets and execute the Annual Sales and Marketing Plan including short and long-range goals
• Complete monthly spend downs to ensure budget compliance
• Collect and evaluate current market research to understand trends and competition, and adjust marketing strategy to meet changing conditions
• Maintain current knowledge of the local market trends and competitors to assist in developing and executing effective sales and marketing plans

Required

• Bachelor’s degree in communications, public relations, marketing, or related field or combination of education and sales experience in a senior living, hospitality, or related industry
• Minimum three to five years of successful sales experience in a senior living, hospitality, or related industry

Preferred

• Background clearances as required by government regulations
• Must meet health requirements, including TB

• 401(k) + generous company match
• Paid Vacation time and sick leave
• Exciting opportunities to grow
• Dynamic and fast paced environment
• Culture of people first and service always
• The Sales Director oversees the rental sales of all community apartments, keeps abreast of current market trends and competitors, manages all leads, from the initial inquiry through the move-in process (in accordance with all federal, state, and local governing regulations and all Company policies and procedures) and builds strong relationships with outside referral sources to increase community awareness and drive leads into the community.