Account Manager - Branded Promotional Merchandise Industry

About BDA Bensussen Deutsch & Associates, LLC (BDA) is a global Merchandise Agency™ providing customized marketing, branded merchandise, e-commerce, and fulfillment solutions for iconic sports organizations, entertainment properties and Fortune 1000 enterprises. With over 40 years of experience, BDA brings brands closer to their customers by providing highly engaging promotional products and branded merchandise experiences. Renowned clients across automotive, sports, technology, entertainment, medical, fitness, and beverage industries rely on BDA to activate, inspire, and promote their events, employees, and brands. BDA is the largest, independently owned branded merchandise agency with operations in over 50 locations worldwide.

BDA

The Merchandising Agency Trusted by Iconic Brands

Promotional/Branded MerchandiseSports and Entertainment MarketingCorporate PromotionseCommerce and Interactive SolutionsRetail ProgramsSales PromotionsConsumer and Licensed Merchandiseand Employee Activation

B

bdainc.com

1,001-5,000 employees

Advertising Services

Woodinville, WA

1984

Privately Held

46k LinkedIn followers

Raised $75M

• In this role, you are both strategic and sales-driven to manage and grow a
• portfolio of high-value enterprise and hybrid accounts within the branded
• merchandise industry. This role requires a deep understanding of the promotional
• products space, strong enterprise-level relationship management, and a proven
• ability to drive revenue growth through strategic planning, value-driven
• selling, and cross-functional collaboration.
• You must be both a strategist and a closer and thrive on expanding client
• relationships, exceeding sales goals, and delivering creative solutions that
• align with brand compliance and client marketing objectives.
• Prepare and maintain an actionable strategic account plan using the OST model
• (Objective, Strategy, Tactics) for all assigned accounts focused on quarterly
• budget attainment (profit and margin results).
• Own and exceed sales and margin goals across assigned accounts.
• Identify new opportunities within existing accounts to drive incremental
• revenue through strategic prospecting and relationship building.
• Act as a trusted advisor to clients, aligning merchandise strategies with
• their broader marketing and brand objectives.
• Lead Quarterly Business Reviews (QBRs) and Account Business Reviews (ABRs),
• delivering insights, performance metrics, and strategic roadmaps.
• Forecast revenue and contribute to long-term strategic planning for key
• accounts.
• Ensure data hygiene guideline compliance. Manage all opportunities, tasks,
• and key performance indicators to prescribed guidelines through insights from
• Salesforce CRM, promo and program performance analysis, and proactive
• recommendations.
• Build and maintain strong relationships with client stakeholders, serving as
• the primary point of contact.
• Ensure full compliance with brand guidelines, contracts, and program
• standards.
• Deliver proactive, solutions-oriented support to meet evolving client needs,
• acting as both consultant and problem-solver.
• Work closely with Creative, Merchandising, Programs, Sales Ops, Supplier
• Relations, and other internal teams to deliver a best-in-class client
• experience.
• Develop merchandise strategies that reflect market trends and elevate the
• client’s brand.
• Coordinate and manage multiple complex projects with varying scopes,
• timelines, and logistical considerations.
• Ensure client pre-sale, order and approval processes, supplier compliance
• standards and production timeline expectations are met
• Ensure all project communications, updates, and deliverables meet client and
• internal expectations.
• Accurately log and manage account activity in Salesforce to ensure full
• pipeline visibility and performance tracking.
• Successfully onboard new enterprise clients, ensuring a smooth and strategic
• launch.
• Coordinate and attend client events as needed, ensuring high satisfaction and
• brand alignment.
• Participation in departmental and other meetings as required
• Other duties as assigned by direct manager, sales leadership and/or executive
• team

• Bachelor’s degree in Marketing, Communications, Business, or related field.
• 5+ years of experience in the branded merchandise/promotional products
• industry preferred.
• Proven track record of sales success and strategic account growth.
• Exceptional communication skills — written, verbal, and interpersonal.
• Highly detail-oriented with strong organizational and project management
• skills.
• Comfortable working independently and collaboratively in a fast-paced,
• dynamic environment.
• Strong judgment, professionalism, and ability to navigate sensitive client
• interactions.
• Proficient in Microsoft Office Suite; Salesforce experience strongly
• preferred.
• High level of curiosity, accountability, and a proactive, solution-oriented
• mindset.
• Ability to manage multiple priorities in a fast-paced, client-focused
• environment.
• Willingness to travel approximately 50% of the time.
• We are pleased to share the base salary range for this position is $70,000 to
• $85,000. If you are hired at BDA, your compensation will be determined based on
• factors that may include geographic location, skills, education, and experience.
• In addition to these factors, we believe in the importance of pay equity and
• consider internal equity of our current team members as a part of any offer. In
• the spirit of pay transparency, the range listed is the full base salary range
• for the role and hiring at the top of the range would not be typical, in order
• to allow for future salary growth. The range listed is just one component of
• BDA’s total compensation and rewards programs, which includes: robust PTO;
• vacation, a paid volunteer day, holidays and summer Fridays, Benefits; medical,
• dental, vision, life, and AD&D insurance, 401k; tuition reimbursement, mental
• health and financial wellness programs and professional development
• opportunities including tuition reimbursement. Certain revenue-generating
• positions may be eligible for incentive compensation.
• BDA is more than a workplace - it’s a family. For more than four decades we’ve
• promoted a vibrant and welcoming culture that not only accepts but demands you
• to be different. The quirky, the bold, the creative and the unique make up the
• foundation of a company that the most iconic brands in the world look to help
• tell their story through the power of merchandise.
• https://kraken-bdainc.icims.com/jobs/introConnect With Us! Not ready to

• Paid time off
• Vacation
• Paid volunteer day
• Holidays
• Summer Fridays
• Medical insurance
• Dental insurance
• Vision insurance
• Life insurance
• AD&D insurance
• 401k
• Tuition reimbursement
• Mental health programs
• Financial wellness programs
• Professional development opportunities