Head of UKI Enterprise Sales

About Asana Asana is the work management platform for human + AI collaboration. We help organizations bring people, processes, and AI together to plan, track, and deliver work with clarity and speed. Powered by the Work Graph®, Asana gives teams the context and control they need to stay aligned, keep work moving, and scale impact. AI handles the busywork while humans stay in the loop to guide decisions and drive the business forward. More than 170,000 organizations — including Accenture, Amazon, Anthropic, Morningstar, and Suzuki — run their most critical work on Asana. For more information, visit www.asana.com.

Asana

The OS for human-agent teams.

work managementproductivityproject managementorganizationcollaborationand digital transformation

A

asana.com

1,001-5,000 employees

Software Development

San Francisco, California

2008

Public Company

638k LinkedIn followers

Raised $453.2M

• Build a strong community of customers, partners, and employees across the UKI
• region.
• Develop and execute a comprehensive multi-year strategy for revenue growth
• and market penetration across our core industry verticals.
• Partner with Customer Success to build a tailored customer coverage model
• that drives both revenue growth and retention across all segments.
• Lead, inspire, and collaborate with sales and matrixed teams to establish and
• operationalize our playbook to fuel pipeline and customer growth.
• Hire, nurture, and develop top sales talent, intentionally building clear
• career paths and succession plans.
• Act as a senior executive representative for Asana with C-level customers,
• prospects, and media across the region.
• Create strong feedback loops with the Product team to influence product
• evolution based on deep customer insights.
• Evolve the Account Team Playbook to support enterprise growth, ensuring
• alignment across SDRs, Sales, Success, and Services.

• Proven experience managing dedicated Enterprise sales teams and successfully
• hitting revenue targets within an enterprise tech space.
• Deep background working within the Enterprise segment, showcasing a strong
• understanding of complex, high-value procurement and deployment cycles.
• Demonstrated experience leading and scaling high-performing Enterprise Sales
• teams across the UKI and EMEA regions.
• Track record of navigating and capitalizing on a verticalized sales
• structure, with familiarity across segments such as Financial Services,
• Public Sector, TMT, PS, or Retail/Manufacturing/CPG.
• Proven capability to scale Sales organizations and drive consistent bookings,
• ARR, and customer growth across commercial and enterprise segments.
• Deep experience navigating and executing growth strategies within both
• product-led and sales-led business models.
• Operationally strong with the ability to independently build robust GTM,
• operating, and talent development plans.
• Intellectually curious, analytical, and naturally open-minded with a passion
• for solving complex regional challenges.
• A highly collaborative partner comfortable navigating cross-functional,
• matrixed environments alongside Product and Marketing teams.
• A low-ego leader who builds trust and influence through thoughtful
• communication and high-quality execution.
• Demonstrates curiosity about AI tools and emerging technologies, with a
• willingness to learn and leverage them to enhance productivity,
• collaboration, or decision-making.
• backgrounds, perspectives, and skills, as this is critical to helping us achieve
• our mission. If you're interested in this role and don't meet every listed
• requirement, we still encourage you to apply.
• Our comprehensive compensation package plays a big part in how we recognize you
• for the impact you have on our path to achieving our mission. We believe that
• compensation should be reflective of the value you create relative to the market
• value of your role. To ensure pay is fair and not impacted by biases, we're
• committed to looking at market value which is why we check ourselves and conduct
• a yearly pay equity audit.
• The total compensation for this role includes a competitive On-Target Earnings
• (OTE) package comprising a base salary and performance-based sales incentive pay
• (based on the terms of the Sales Incentive Plan). Actual base salary and OTE
• will vary based on various factors, including market and individual
• qualifications objectively assessed during the interview process.
• In addition, your compensation package may include additional components such as
• equity and benefits. If you're interviewing for this role, speak with your
• recruiter to learn more about the total compensation and benefits.
• We strive to provide equitable and competitive benefits packages that support

• Career coaching & support
• Long-term savings or retirement plans
• In-office culinary options to cater to your dietary preferences
• These are just some of the benefits we offer, and benefits may vary based on
• role, country, and local regulations. If you're interviewing for this role,
• speak with your recruiter to learn more about the total compensation and
• benefits for this role.