
Software Development · 734 people
Product Marketing Manager (TEST 2)
Posted 20 Oct
What’s this role about? The Product Marketing Manager will own positioning, messaging, and go-to-market strategies for software products. They will collaborate with cross-functional teams to create marketing content and track campaign performance.
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Company
About Nemetschek SE - Dev Bluebeam pushes the boundaries of innovation, developing smart, simple project efficiency and collaboration solutions for design and construction professionals worldwide. Since 2002, Bluebeam has made desktop, mobile and cloud-based solutions for paperless workflows that improve project communication and streamline processes across the entire project lifecycle. Trusted by over 3 million individuals in more than 160 countries, Bluebeam’s solutions advance the way professionals work, manage and collaborate on projects digitally. Founded in Pasadena, CA, Bluebeam has grown to include eight additional offices globally. Bluebeam is part of the Nemetschek Group.
Nemetschek SE - Dev
For those who design, engineer, bid and build our world, Bluebeam is how professionals get more done.

Responsibilities
- Bluebeam is seeking a Product Marketing Manager to develop positioning, launch programs, customer stories, and enablement for software used by design and construction professionals. The role will connect market insight, product capabilities, and customer outcomes.
- Own positioning, messaging, go-to-market plans, and launch readiness for assigned products or capabilities.
- Partner with product management, sales, customer success, creative teams, and regional marketing.
- Create briefs for campaigns, web content, demos, webinars, case studies, and industry events.
- Track engagement, pipeline contribution, product adoption, and campaign performance.
Qualification
- Bachelor’s degree in marketing, communications, business, design, or equivalent experience.
- Five or more years of product marketing experience in software, AEC technology, or a related B2B market.
- Ability to understand technical workflows and translate them into customer-focused messaging.
- Professional fluency in English and strong presentation skills.
- Product positioning and messaging
- Go-to-market and launch planning
- Customer research and market analysis
- Content strategy and sales enablement
- Campaign measurement and marketing analytics
Benefits
- Retirement savings program
- Paid time off
- Company-recognized holidays
- Medical coverage
- Dental coverage
- Vision coverage
- Learning and development resources
- Employee assistance resources
- Employee discounts
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