RRLDatix logo

RLDatix

Software Development · 1.5k people

Head of Growth Marketing

Posted 28 Oct

What’s this role about? Lead specialized teams in developing and executing multi-channel demand generation strategies to drive customer acquisition, pipeline generation, and revenue growth across the UK and Ireland. Coordinate go-to-market plans, optimize campaign analytics and attribution, partner with sales and product teams, and apply AI-driven automation and predictive analytics to improve campaign performance.

London, England
Hybrid
Full-time
5-10 years exp
Director

Skills required

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Company

About RLDatix At RLDatix, we believe that what flows through our software is more than bits and bytes — it’s human lives. This is our mantra, our mindset, our passion and our purpose. We deliver comprehensive healthcare software solutions designed to raise the standard of care for patients, providers and healthcare organizations around the world. What sets us apart: 🌎 Global reach, local impact — We serve over 10,000 organizations across 30+ countries. 💙 Culture of purpose — Our team is united by the conviction that healthcare work is a privilege. 🤝 Partnership mindset — We see ourselves as more than a vendor; we strive to be a trusted ally in improving patient safety and care. 💡 Innovation-driven — We continuously evolve our platform to help our customers stay ahead in compliance, safety, outcomes and efficiency. Join us as we continue to empower healthcare systems to do more — for their patients, staff and communities.

RLDatix

We're here to help raise the standard of care... everywhere.

RRLDatix logo
1,001-5,000 employees
Software Development
Privately Held

Responsibilities

  • RLDatix (RLD) is on a mission to help raise the standard of care…everywhere. Trusted by over 10,000 healthcare organisations around the world, our solutions help improve health and care. Our applications ensure that patients receive the best and safest care while supporting the providers who deliver it.
  • Joining TeamRLD means being part of a global effort of over 2,000 team members in making a difference in healthcare…every day.
  • We're searching for a London-based, Head of Growth Marketing to join our Growth Marketing team, so that we can drive customer acquisition, pipeline generation, and revenue growth across the UK and Ireland. The Head of Growth Marketing will lead multiple specialised teams to deliver impactful, data-driven demand generation strategies across digital channels to directly influence market expansion and revenue objectives.
  • Lead multi-channel demand generation strategies to drive customer acquisition and revenue growth across digital channels
  • Consolidate annual go-to-market initiatives in order to translate functional strategies into actionable marketing plans for multiple teams
  • Optimise campaign analytics and attribution models to enhance funnel conversion, pacing, and ROI across digital platforms
  • Partner with sales, product, and solution marketing teams in order to deliver integrated demand generation campaigns with consistent messaging
  • Adopt AI-driven automation and predictive analytics to improve personalisation, segmentation, and content optimisation
  • A minimum of 5 years' experience in demand generation, growth marketing, digital marketing, revenue marketing, or a related B2B SaaS marketing discipline
  • Proven success in people leadership, with a minimum of 3 years directly managing marketing professionals
  • In-depth knowledge on how to consolidate and interpret market intelligence to reinforce annual revenue and pipeline targets
  • Advanced proficiency in leveraging campaign analytics and attribution models to optimise marketing ROI and resource allocation
  • Hands-on experience implementing AI-driven marketing automation and predictive insights to enhance campaign effectiveness
  • Ability to commute to our London office on a hybrid basis, with regular travel to client and prospect sites
  • By enabling flexibility in how we work and prioritising employee wellness, we empower our team to do and be their best. Key benefits include private health and group accident insurance, an Employee Assistance Program (EAP) for confidential support, and Loyalty Awards for long-service employees.
  • Salary offers are based on a wide range of factors including location, relevant skills, training, experience, education, and, where applicable, licensure or certifications obtained. Market and organisational factors are also taken into consideration.

Qualification

MarketingManagement & LeadershipData & AnalyticsHealthcareSoftware

Benefits

  • Private Health Insurance
  • Group Accident Insurance
  • Employee Assistance Program
  • Long-Service Loyalty Awards

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