Product Marketing Manager jobs in London

Develop and refine product positioning, messaging, and value propositions based on customer, competitor, and product insights. Plan product launches and go-to-market campaigns, create consistent customer experiences across channels, and collaborate with regional and global product, sales, marketing, and operations teams.

The Product Marketing Manager will own and scale the sales enablement function, ensuring the commercial team has the tools and clarity to win deals. They will also design customer insight programs and execute product adoption campaigns to drive growth across existing customer segments.

Own product positioning and messaging, and lead go-to-market plans for product launches and updates across target segments and markets. Partner with commercial and cross-functional teams on sales enablement, customer and market insights, competitive analysis, and campaigns that support adoption and revenue growth.

Develop and execute go-to-market strategies for Data and AI Sovereignty within the EMEA public sector. Collaborate cross-functionally to align messaging, drive partner ecosystem impact, and enable sales teams on complex regulatory and procurement landscapes.

Own Matomo’s product positioning, messaging, and go-to-market strategy, using customer, market, and competitive insights to guide launches and commercial priorities. Equip Sales with effective narratives and tools, and partner across teams to improve product adoption and ensure consistent messaging across channels.

Own and evolve TOPdesk’s ITSM and ESM positioning, ideal customer profile, and platform narrative, connecting its products and AI capabilities into a coherent market story. Partner with Product, Sales, Customer Success, and marketing teams to support launches, enable consistent messaging, and validate positioning using customer, analyst, competitive, and win/loss insights.

Define and execute Navan Premier’s positioning, messaging, and go-to-market plans, including customer migration communications, sales enablement, pricing narratives, and vertical-specific growth frameworks. Partner across Product, Sales, Marketing, Client Success, and Operations to increase adoption, support retention and pipeline growth, and measure marketing performance.

Develop product marketing plans, positioning, messaging, and integrated campaigns for OTC market data, indices, and analytics products to build awareness, generate qualified leads, and grow sales pipeline. Collaborate with sales, product, client success, and digital agencies to create tailored content and optimize digital channels, using market and competitor insights to keep positioning relevant.

The Product Marketing Manager will own product marketing responsibilities for a specific technology domain, collaborating with Product Managers to drive product adoption and user value. Key tasks include spearheading go-to-market strategies, creating educational content, and synthesizing user feedback to inform product iterations.

You will own the strategy for consumer propositions, partnering with product teams from discovery through to launch. Your role involves identifying customer problems, defining value propositions, and using data-driven insights to drive product adoption and commercial growth.

You will define and execute the go-to-market strategy for Matomo, translating technical product capabilities into compelling value propositions. You will also lead cross-functional initiatives to improve market positioning, sales enablement, and product adoption.

You will be responsible for developing go-to-market strategies and product messaging in collaboration with cross-functional teams. Additionally, you will conduct market research and gather customer insights to drive product adoption and support commercial growth.

Develop and deliver product marketing strategies and campaigns for Investment, Banking, and Credit propositions, creating client-focused content and coordinating video productions, events, and webcasts. Partner with business stakeholders to support launches and commercial goals while maintaining regulatory, risk, governance, and Consumer Duty compliance.

The intern will contribute to product marketing projects by developing go-to-market strategies and driving product launch awareness. Responsibilities include analyzing user insights, executing digital campaigns, and measuring performance against key business KPIs.

The GTM Product Marketing Manager will accelerate sales execution and pipeline velocity by developing targeted GTM programs and enablement content for the EMEA region. They will act as a subject matter expert, collaborating with sales and product teams to refine messaging, launch new capabilities, and improve win rates.

You will lead the strategic positioning and messaging for Embodied AI software products, translating complex autonomous driving technology into clear, commercially relevant narratives. You will also develop integrated marketing campaigns and sales enablement materials to drive demand and establish Wayve as a leader in the automotive AI sector.

Own the end-to-end go-to-market strategy for the LNG solution, including positioning, messaging, funnel strategy, commercial collateral, and sales enablement. Direct marketing execution, track pipeline and revenue metrics, stay current on market and competitive developments, and extend support to other solution lines as needed.

Lead product marketing strategy for an assigned portfolio, using customer, market, competitive, and adoption insights to inform product decisions and develop positioning and commercialization plans. Coordinate go-to-market readiness and create scalable enablement materials, proof points, and launch processes while monitoring results and improving performance.

Lead the creation and management of product marketing materials, including brochures, product briefs, presentations, white papers, and sales enablement kits. Work with Product and Engineering to develop accurate technical narratives and maintain consistent product positioning and messaging across channels.

Own internal product updates and enablement communications, maintaining the Launch Tracker, Feature Matrix, product newsletter, and current customer-facing sales materials. Partner with Product, Sales, and Marketing to ensure content is accurate and aligned with go-to-market priorities, and improve enablement processes and sessions.

Own product marketing for Content Transformation, including positioning, value propositions, competitive analysis, customer segmentation, and sales enablement materials. Translate market and customer evidence into product roadmap input, while creating clear technical messaging and content for enterprise buyers and internal sales teams.

Lead product marketing for Sitetracker Scout by developing differentiated messaging, positioning, sales enablement, and go-to-market programs for its Agentic AI capabilities. Support active sales opportunities, drive customer adoption through campaigns, and provide competitive and market insights to Product, Sales, and Marketing.

Own product marketing calendars and go-to-market plans for WGSN and IWSR, coordinating launches and communications across teams. Develop positioning and customer-facing sales and marketing materials, improve product adoption and retention, and measure the effectiveness of launches and campaigns.

Develop and execute regional product marketing strategies across EMEA, LATAM, and APAC to drive awareness and demand. Collaborate with regional sales, marketing, and product teams to translate global value propositions into localized positioning and enablement.

Own end-to-end go-to-market planning and execution for major product releases, including positioning, launch coordination, training, enablement, technical documentation, and client communications. Track adoption and commercial impact, gather competitive intelligence, and coordinate feedback across Product, Sales, Client Success, and other teams.

The Product Marketing Manager will own components of the AI security solution, focusing on product positioning, messaging, and sales enablement. They will collaborate with cross-functional teams to develop go-to-market assets, manage competitive intelligence, and support product launches.

The role involves translating market and customer insights into a multi-year product strategy for QuickBooks. It requires partnering with product and sales teams to shape the go-to-market vision and drive long-term competitive growth.

The Product Marketing Manager leads the go-to-market strategy and execution for TikTok's advertising solutions with a vertical-first focus. The role involves driving product adoption and revenue growth by partnering with sales teams and providing market insights to global product teams.