
Software Development · 2.9k people
Senior Regional Field Marketing Manager, West
Posted 23 Oct
What’s this role about? Develop and execute regional marketing campaigns and event strategies to drive pipeline growth within the Mid-Market segment. Collaborate closely with sales and channel partners to build market credibility and deepen relationships with key accounts.
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Company
About Verkada Transforming how organizations protect people and places. Verkada is transforming how organizations protect their people and places with an integrated, privacy-sensitive platform that includes video security, access control, sensors, alarms, intercoms, and visitor management. Today, more than 30,000 organizations, including 100+ Fortune 500 companies, rely on Verkada. With over $1B in annualized bookings, a $5.8B valuation, and backing from NVIDIA, CapitalG, Sequoia Capital, General Catalyst, Felicis Ventures, and Next47, we’re scaling rapidly across the global market. Physical AI is one of the most consequential technology shifts of our time, and Verkada is at the center of it. From retail stores preventing theft before it happens, to warehouses using AI-powered alerts to improve worker safety, to schools detecting and responding to threats in seconds, not minutes, Verkada is redefining what modern physical security can do. More than 2 million devices are now deployed across 170+ countries, and we’re just getting started.
Verkada
AI-powered security for safer, smarter spaces. Trusted by 30,000+ customers globally.

Responsibilities
- Partner with sales and channel leadership on the overall needs, strategy,
- focus, approach, and regular expected results from marketing specific to your
- region
- Execute best in class regional and local campaigns, both direct and partner
- led, including Verkada hosted events, regional trade shows, local webinars,
- and any other tactics needed to achieve pipeline goals
- Execute account based marketing programs on behalf of sales, and demonstrate
- to reps how they can execute program elements on their own
- Drive local, high touch, thought leadership and customer executive
- collaboration and community on the topic of physical security and the cloud
- Advise the corporate and broader demand generation hub as they develop, plan,
- execute, and measure supporting, highly impactful demand generation and
- marketing campaigns
- Work with top channel partners to develop their overall marketing and
- customer engagement approach
- Collaborate with Product Marketers to build the necessary positioning,
- messaging, customer advocacy, and assets
Qualification
- Strong ability to logistically execute on multiple concurrent events that
- require effective pre/during/post motions and communication among
- cross-functional teams
- Experience working with channel or strategic partners to plan and execute on
- programs that achieve excellent results
- Strong ability to qualitatively and quantitatively develop your understanding
- of the main personas that drive the procurement process and Verkada’s value
- proposition
- Proven ability to act as an advisor and peer with sales leadership
- Entrepreneurial spirit and ability to execute in ambiguous fast-paced
- environments
- Proven track record executing creative or out-of-the-box event and demand
- generation programs
- Willingness to travel 30-40% of the time (1-2 days a week on average)
- Inbox 0 mentality
Benefits
- Verkada is committed to fostering a workplace environment that prioritizes the
- holistic health and wellbeing of our employees and their families by offering
- comprehensive wellness perks, benefits, and resources. Our benefits and perks
- Healthcare programs that can be tailored to meet the personal health and
- financial well-being needs - Premiums are 100% covered for the employee under
- at least one plan and 80% for family premiums under all plans
- Nationwide medical, vision and dental coverage
- Health Saving Account (HSA) with annual employer contributions and Flexible
- Spending Account (FSA) with tax saving options
- Expanded mental health support
- Time off to relax and recharge through our paid holidays, firm-wide extended
- holidays, flexible PTO and personal sick time
- Professional development stipend
- Healthy lunches provided daily
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