
Construction · 53 people
Marketing & Proposal Operations Director
Posted 2 Nov
What’s this role about? The Marketing & Proposal Operations Director leads the development and production of proposals and statements of qualifications while guiding the company's marketing and branding strategies. This role involves collaborating with leadership to drive growth, manage the proposal pipeline, and oversee the marketing department's operations.
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Company
About Citadel CPM Citadel CPM, Inc. (Citadel) is a California corporation, headquartered in Los Angeles County, that was established in 2006 to provide professional construction project management services to Federal, State, and municipal agencies in justice, correctional, education, healthcare, and infrastructure market sectors.
Citadel CPM
Construction Project Management. Integrity | Professionalism | Responsiveness

Qualification
- We're looking for someone with at least 15 years of total experience including the AEC industry where they've been involved in strategic opportunities, creating proposals that have consistently led to success. We want to hear about the number of proposals they've written, how many were awarded, their values, and timelines. They should also have a track record of collaborating with leadership to boost sales and broaden the range of services offered to clients. Additionally, we need someone who's skilled in developing and executing marketing strategies and campaigns that have driven growth and expanded market share.
- Be a vital member of the company’s leadership team and will provide direct support and guidance to many levels of management and administration throughout the company.
- Will have an exceptional opportunity to thrive in a company that really values its employees and clients.
- Reporting directly to the President/CEO and will be strategically positioned to guide the company with its expansion goals and set forth the best practices possible regarding proposal initiatives and successful client matches.
- Must have a B.A. degree from an accredited College or University in Business Administration, Communications, Marketing, English or Journalism, Architecture, Engineering, Construction Management, or a related field of study.
- Experience leading the production of winning proposals to include writing original content tailored to suit the client needs.
- Excellent strategic and analytical thinking to determine if a particular Request for Qualifications and Proposals aligns with Citadel CPM’s business plans, staffing levels, areas of expertise, and internal capacity.
- Demonstrate the meticulous preparation of proposals that reflect the highest standards in editing, quality content, clarity, storytelling, and persuasiveness.
- Experience developing and maintaining a proposal management process for the firm that provides for the strategic customization of each proposal to address the clients’ stated needs.
- Ensure that the various aspects of proposals and other written materials are compliant with the bid request requirements, accurate, and delivered promptly.
- Experience scheduling and conducting project kick-off meetings and strategy sessions regarding proposals in various stages throughout the proposal pipeline.
- Conduct sales opportunity reviews that focus company resources on opportunities which best align with the Citadel CPM business plan.
- Establish and maintain a digital searchable CRM database to include the full lifecycle of opportunities, client history, active projects, and archived project history.
- The CRM shall include a database for employee resumes including maintenance of key elements such as project experience, client history, and certifications.
- Maintain the company’s certifications for marketing purposes.
- Develop and implement a comprehensive marketing and branding strategy to increase brand awareness and grow the Citadel CPM presence in the industry.
- Direct the company’s external brand through strategic use of the company website, industry association engagement, and social media platforms.
- Lead the production of marketing materials that incorporate the company’s brand, services, and values.
- Lead the effort to generate the Citadel CPM Newsletter. This effort requires a combination of project management, original content creation, design, and publishing skills and abilities.
- Support business development functions like preparations for marketing and proposal presentations, industry events, and networking opportunities.
- Evaluate the Marketing Department’s ongoing needs regarding staffing, technology, automation, file maintenance, employment data, materials and equipment needed, office space and configuration, and other vital functions within the Department.
- 15 years’ professional experience, including at least five years as the lead director of proposal creation and delivery in the AEC Industry with a preference for the construction management field.
- High level of motivation to succeed in a highly competitive market by identifying growth opportunities for Citadel CPM and matching those opportunities with exceptionally prepared and marketed proposals.
- Demonstrated experience in creating winning proposals in response to Requests for Qualifications and Proposals issued by Public Agencies (City, County, State and Federal level).
- Critical thinking coupled with excellent written and verbal communication skills.
- Meticulous attention to meeting project deadlines and adhering to budget limitations is essential.
- Effective collaboration skills to work harmoniously with project pursuit teams.
- A passion to lead and mentor proposal managers and coordinators to assure the continuous growth and development of the marketing team.
- Ability to oversee sensitive information and maintain discretion.
- Software proficiencies
- Adobe Creative Cloud (Illustrator, Photoshop, InDesign, & Acrobat Pro)
- Canva
- Microsoft Office Suite (Word, Excel, Power Point)
- Microsoft SharePoint
- Deltek Vantagepoint
- Website Builder: WordPress/Wix/SquareSpace/Etc.
- In the event that a candidate for this position can demonstrate exceptional professional experience, training and/or superior achievement in the specific duties outlined herein (and these accomplishments approximate the training and/or experience that would ordinarily be derived from formal education culminating in a degree), the candidate may still be considered for this position.
- This position is generally expected to be in person working from the Pasadena office. The physical demands associated with this position are consistent with working indoors in an office setting with an automated air system. The position is primarily sedentary with movement throughout the workday to include a wide-range of physical movement such as standing, prolonged sitting, reaching, lifting up to 20 pounds, carrying up to 20 pounds, working in files, long periods of typing on a keyboard, manually reviewing documents, extensive reading and writing, talking on the telephone and when meeting with other individuals, attending video-based meetings such as Teams and/or Zoom, and other physical activities related to working in a typical office setting. Occasional driving or travel may be necessary.
- Valid and current driver’s license and automobile insurance.
- To request an interview accommodation please send an email to recruitadm@citadelcpm.com
- In compliance with the local law, we are disclosing compensation, or a range therefore for location where legally required. Actual salaries will vary based on several factors, including but not limited to external market data, internal equity, location, licenses, skill set, experience and/or performance. Base pay is only one component of Citadel’s total compensation packages for employees.
- Pay range $145,000 - $175,000 salary per year.
Benefits
- Medical Insurance
- Vision Insurance
- Dental Insurance
- 401K
- Paid Time Off (PTO) for personal time, sick days, and holidays
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