Manager Marketing - Festivals

About AEG Worldwide AEG (Anschutz Entertainment Group), also known as AEG Worldwide (AEGWW), is a global leader in live sports and entertainment. We bring music, sports, and culture together through world‑class venues, events, festivals, teams, and entertainment districts around the globe. Each year, more than 100 million fans experience over 13,000 live events across five continents—from concerts, tours, and festivals to professional sports and immersive destination districts. Our portfolio includes iconic venues and brands across live music, sports, and entertainment, all designed to create shared moments that are meant to be felt live. Headquartered in Los Angeles, AEG operates at global scale while remaining deeply connected to the cities and communities where we work. We believe that scale comes with responsibility, guiding how we run our business, support our people, and show up for fans and partners. AEG is powered by people—dreamers, builders, and problem‑solvers—who want their work to show up in the real world. Together, we’re focused on creating unforgettable experiences and giving the world reason to cheer. 🔗 Learn more: https://www.aegworldwide.com and follow us on X, Facebook, Instagram and TikTok at @aegworldwide to see the exciting experiences that you could be a part of.

AEG Worldwide

World’s leading sports and entertainment company – Delivering experiences that inspire athletes, teams, artists and fans

Live EntertainmentConcert PromotionFestival ProductionSportsVenues and Entertainment District Development and OperationsCorporate Sponsorshipsand Consulting

A

aegworldwide.com

10,001+ employees

Entertainment Providers

Los Angeles, CA

1994

Privately Held

239k LinkedIn followers

• The Marketing Manager- Festivals is responsible for all marketing assets for festivals on calendar. This position will work in conjunction with artist management, Radio/TV, and marketing team to create and develop an effective marketing plan that will reach the correct demographic and target customers appropriate for each show. The Marketing Manager will develop graphic content used to inform the general public of shows for the purpose of gaining ticket sales. This position will also be responsible for maintaining and tracking budgets to make sure funds are allocated correctly. The Marketing Manager will oversee social media accounts and ensure they are up to date with engaging material.

Required

• Responsible for development and execution of marketing and promotional plans. Collaborates with festival directors, talent buyers, and marketing director to plan and oversee the marketing spend.
• Generate and adhere to marketing budget. Book and account for all advertising and media ensuring funds are allocated to correct partners. Prepare advertising settlements for each show
• Oversee Social Media accounts for each show. Develop ad copy; implement ad schedules to appeal to a specific demographic and target customer.
• Oversee and evaluate show performance, making adjustments to meet marketing strategy in changing market or competitive conditions
• Supervise publicity, advance press interviews, secure and coordinate artist availability for promotions with management, label and public relations agencies.
• Develop and pitch promotions to media outlets. Contact radio and schedule radio time and set up giveaways. Negotiate rates and contracts with various media outlets
• Develop additional marketing opportunities to increase ticket sales when needed. Keep up with current marketing and social media trends to brainstorm new ideas and concepts for assets and promotions to market events.
• Work with marketing team and artist management to strategize new ways to market shows and reach the correct audience. Request graphics for ecards, banners, posters, social media post, radio station needs and e-mails
• May be responsible for overseeing interns and assistants.
• BA/BS Degree (4 years) in Marketing/ Business Communications, PR Preferred
• 4-6 years Of related work experience
• 4-6 years Experience with media buying
• May be responsible for overseeing interns and assistants.
• Strong communication and organizational skills
• Knowledge of social media and online marketing initiatives and strategies
• Must be internet savvy
• Creative, detail-oriented person who can juggle multiple tasks

Preferred

• Bonus: This position is eligible for a bonus under the current bonus plan requirements.
• Benefits: Full-time: We offer a comprehensive benefits package that includes: medical, dental and vision insurance, paid holidays, vacation and sick time, company paid basic life insurance, voluntary life insurance, parental leave, 401k Plan (with a current employer match of 3%), flexible spending and health savings account options, and wellness offerings.

• Medical insurance
• Dental insurance
• Vision insurance
• Paid holidays
• Vacation time
• Sick time
• Company paid basic life insurance
• Voluntary life insurance
• Parental leave
• 401k plan
• Flexible spending account
• Health savings account
• Wellness offerings