Public Relations and Communications Services · 561 people
Growth Director, Marketing Technology
Posted 18 Oct
What’s this role about? The Growth Director will lead new business sales of AI-native marketing technology products to senior marketing leaders globally. They will manage the full sales cycle, from prospecting and consultative selling to closing deals and expanding usage within enterprise accounts.
Skills required
Tap the ones you have
Want to get this job faster?
Apply with AI
No more application formsOur AI fills them in and submits them for you. You just pick the jobs.
Find hiring manager
Reach the person hiringEmail the person behind the job, not the inbox.
Company
About Purple Purple is independent in philosophy, attitude and operation –offering a boutique in-house approach, the strategic requirements of each client are individually tailored from the outset. Purple’s services cover press relations, editorial procurement, product placement and high profile event management. A specialist knowledge of the beauty, fashion, lifestyle and entertainment industries gives unrivalled insight into brand positioning and sustaining meaningful press coverage.
Purple
Global agency for luxury brands & innovative talent. Fashion, beauty, lifestyle, design, digital, placemaking.
Responsibilities
- Own a senior new business quota globally, selling to CMOs, marketing directors, and CRM and customer experience leaders.
- Build and close your own pipeline, from first conversation through to contract.
- Run consultative sales cycles grounded in the customer's goals for acquisition, retention and customer lifetime value.
- Build relationships across marketing, CRM, digital and commercial teams within each account.
- Land and expand: grow usage and bring further teams and use cases onto the platform after the first sale.
- Position paid media alongside owned channels where it fits the customer's plans.
- Introduce our AI platform for building apps, workflows and agents to marketing and commercial leaders as it launches.
- Bring market insight back to Product and Marketing, helping shape the platform, pricing and positioning.
- Keep an accurate pipeline and forecast in our CRM.
- Represent Purple at marketing industry events and in customer and partner meetings.
Qualification
- An experienced B2B software salesperson with 8 or more years in SaaS sales, including at least 4 years selling marketing technology to marketing teams. This could be email and SMS marketing, CRM, customer data platforms, loyalty, marketing automation or similar.
- Used to speaking the language of marketing: audiences, campaigns, retention, customer lifetime value and return on marketing spend.
- A strong new business seller with a record of finding, building and closing your own opportunities, and of meeting or exceeding quota.
- Comfortable selling usage-based pricing and growing accounts after the first sale.
- Experience in hospitality, retail, leisure, venues or other consumer-facing sectors is a real advantage.
- Curious about AI and how it is changing marketing, and comfortable selling a new product that is still developing.
- Commercially driven and autonomous, with the discipline to keep a clean pipeline and accurate forecast.
- A clear, courteous communicator who builds credibility quickly with senior marketing leaders.
- Collaborative, working across Sales, Product and Marketing to win together.
- Salary - up to £95,000 dependant on experience
- Great earning potential - on target earnings 100% of base salary with accelerators for over-achievement
- Remote and hybrid working - three days per week based in our offices and the rest working from home (there will be travel to customer sites as required for the role)
- Flexible working & a great company culture - bring your best self to work
- Emphasis on learning and development - progress your career
- 25 days holiday (plus bank holidays) - and the option to buy extra days
- 4 volunteering days each year - give something back to the community
- Life insurance at 2 x salary
- Employee Assistance Programme, 24/7 helpline
- Company pension, 4% employer contribution
- Private Healthcare & Long Term Incentive Plan after 12 months’ service
- As part of the interview process we’ll get to know you and understand how you might be a fit for Purple. Equally as important is that you ensure Purple is the right fit for you!
- We live by our values and we expect Purplytes to live up to them too. We have a sleeves rolled up attitude, we work fast, innovatively and our direction can change quickly.
- If you’re used to working in an environment with lots of processes and a lot of red tape then we might not be the right business for you. And that’s ok, not everyone likes marmite, right?
Benefits
- At Purple, our values define who we are. We make things happen, stay positive, work collaboratively, and avoid unnecessary politics and drama. We operate in a fast-moving environment where people are trusted to own outcomes, move quickly, and continuously raise the bar.
- This is an opportunity to join a business with strong foundations and a globally recognised customer base, at the point where it is launching a new range of AI products into the marketing technology market.
Interested in this role?
Recommended jobs
- C
Group Marketing Director
Chartered Insurance Institute·London
£96K – £106KHybridFull-time10+ years expSkills required
Marketing StrategyIntegrated CampaignsProduct Marketing - T
Marketing Director
Trade Mastermind·Peterborough
£100K – £120KOn-siteFull-time10+ years expSkills required
Marketing StrategyDigital AcquisitionFunnel Architecture - T
Marketing Director: Build Your Own Brand (Self-Employed, Remote)
The Lighthouse Sydney·Manchester
RemoteOTHER5-10 years expSkills required
Marketing leadershipBrand managementStrategic planning