Brand Marketing Manager

About Arbor Energy Arbor is a next-generation turbine company using rocket engineering to deliver clean firm power. Rocket engines generate enormous power out of very small volumes. Arbor applies that approach to power generation, using supercritical CO₂ to deliver the same power from a turbine roughly one-tenth the size of a conventional one. Turbine engineering supplies the materials and cooling a power system needs to run continuously for decades. Arbor’s power system, HALCYON, uses oxy-combustion—burning fuel in pure oxygen—to eliminate NOx, SOx, and particulate emissions. This process enables CO₂ to be captured directly from the fuel and stored permanently underground. It also produces water, so a plant can operate without drawing on local water supplies. Each HALCYON unit delivers 25 MW, and units can run independently or get combined into plants of 100 MW and more as demand grows. Components are additively manufactured on standard 3D printers, offering a path outside the legacy supply chains that now leave power buyers waiting years for a conventional turbine. Our team of rocket propulsion and utility-scale gas turbine engineers builds for the realities of this decade and the world we hand forward. If you’re ready to build systems that matter alongside kind, curious people committed to doing meaningful work well, we’d love to hear from you. We’re backed by leading climate investors including Gigascale Capital, Voyager Ventures, Lowercarbon Capital, and Cantos Ventures.

Arbor Energy

Rocket engineering for power generation.

RenewablesSustainabilityEnvironmentEnergyand Carbon Removal

A

arbor.co

51-200 employees

Electric Power Generation

Los Angeles, CA

2022

Privately Held

11k LinkedIn followers

Raised $68.5M

• Build the story engine
• Partner closely with engineering, commercial, and company leaders to understand Arbor's technical progress, commercial milestones, and emerging proof points.
• Identify stories worth telling, explaining why they matter, and translating complex work into clear briefs for content, PR, and other marketing initiatives.
• Serve as the primary internal partner to Arbor Energy’s external marketing team to provide context, source internal input, coordinate feedback, and ensure the final work is accurate and consistent with Arbor’s brand.
• Build a dependable process for turning company progress into external stories while protecting technical accuracy and brand credibility.
• Own industry presence
• Build and manage the marketing calendar and marketing plan for relevant conferences, technical forums, speaking opportunities, sponsorships, and other priority industry moments.
• Match the company’s leaders and subject matter experts for each opportunity, coordinate messaging and preparation, and repurpose the resulting content and insights for digital, investor, and commercial audiences.
• Grow the audience and build engagement
• Help define how the company will build direct relationships with audiences interested in Arbor’s capabilities, progress, and presence.
• Recommend the right channels and programs, then develop and execute a consistent audience engagement plan.
• Use audience and channel performance to improve program decisions over time.
• Build the marketing operating system
• Translate marketing priorities into clear plans, briefs, timelines, owners, and next steps.
• Coordinate asset production, manage feedback and approvals, and follow work through to completion across internal teams and external partners.
• Source and manage agencies, freelancers, technical writers, and other marketing vendors when additional expertise or capacity is needed.
• Turn recurring work into practical processes and workflows that improve quality, visibility, and speed.
• Use tools and automation thoughtfully to strengthen the team’s operating leverage.

Required

• Bachelor’s degree in marketing, communications, or related field, or equivalent work experience.
• 6+ years of brand or integrated marketing experience, ideally within a complex technology startup and/or agency environment.
• Demonstrated experience turning company, product, technical, or commercial milestones into clear marketing stories and programs for external audiences.
• Strong brand and editorial judgment, including the ability to identify a compelling story, develop a clear creative or content brief, and provide useful feedback on work in progress.
• Experience executing across several areas of marketing, such as content, events, speaking programs, campaigns, social media, email, or other owned channels.
• Experience building and engaging an audience, evaluating channel performance, and using those insights to improve marketing decisions.
• Experience partnering and managing the relationship with external marketing partners from initial brief through completion.
• Ability and willingness to learn complex technical subjects and collaborate effectively with engineers, executives, and commercial teams.
• A track record of independently leading complex, cross-functional marketing programs, including setting priorities, coordinating stakeholders, and moving work through completion.
• Resourcefulness and comfort moving between strategic context and hands-on execution in a fast-moving environment where marketing systems are still being built.

Preferred

• Marketing experience within hardware technology, energy, advanced manufacturing, infrastructure, or similar industry.

• Pre-IPO stock options
• Medical, dental, and vision insurance (Arbor covers 90% for employees)
• Basic life insurance fully covered
• Health savings account (HSA) with matching
• Flexible savings account (FSA)
• 12+ company holidays, including Earth Day!
• 401(k)
• Annual learning and development stipend
• And more!
• Base Pay: $135,000 - $160,000 USD/year. The salary is subject to the applicant's skills, qualifications, experience, and geographic location.