Barclays - Product Marketing Manager - UK - 6 months

• This is a six-month contract opportunity with potential for extension to join OLIVER's in-house studio embedded within our client, a leading Private Banking and Wealth Management business.
• As a Product Marketing Manager, you'll sit at the centre of proposition marketing delivery, translating complex financial products into compelling content, campaigns, and client communications that drive acquisition, engagement, and commercial outcomes.
• Based in London with a hybrid working pattern (three days in the office per week), you'll work across the full marketing mix: from strategic planning and content creation to events, webcasts, video production, and stakeholder engagement. This is a hands-on delivery role, you'll plan it, write it, brief it, and get it done.
• You'll own the day-to-day delivery of product marketing across Investment, Banking, and Credit propositions acting as the marketing subject matter expert for your areas and working closely with Product, Investment, Distribution, and Relationship Management teams.
• This is an individual contributor role. The focus is on high-quality execution: producing content, managing campaign pipelines, coordinating events and webcasts, and briefing video productions all within a regulated financial services environment where governance and compliance are non-negotiable.
• Develop and execute product marketing strategies that support growth objectives across Private Banking and Wealth Management, contributing to client acquisition, engagement, and revenue outcomes.
• Translate complex product capabilities across Investment, Banking, and Credit propositions into clear, client-focused value propositions and marketing materials.
• Write and edit marketing content across formats: articles, thought leadership, client communications, and presentation decks.
• Brief and coordinate video productions and scripts, working with internal teams and external production partners.
• Plan and deliver events and webcasts end to end, managing content, logistics, and stakeholder coordination.
• Manage campaign pipeline planning and activity calendars, keeping stakeholders aligned and delivery on track.
• Partner with Product, Investment, Distribution, and Relationship Management teams to ensure marketing activity supports commercial priorities and client needs.
• Lead the planning and delivery of product and proposition launches, enhancements, and campaigns, ensuring effective market positioning and measurable client adoption.
• Monitor market, competitor, and client trends to identify opportunities for growth, differentiation, and client value.
• Maintain robust risk, governance, and control processes across all marketing activity ensuring compliance with regulatory requirements, policy standards, and Consumer Duty obligations.
• Core capabilities
• Solid product marketing experience with the ability to lead delivery independently across strategy, planning, and execution.
• Strong writing skills able to produce clear, engaging content across formats including articles, scripts, presentation decks, and client communications.
• Experience in briefing and coordinating video productions, including scripting and managing creative or production partners.
• Experience in planning and executing corporate events and webcasts.
• Be confident to engage and influence senior stakeholders across multiple business functions.
• Experience in managing pipeline planning and multiple concurrent workstreams without losing pace or quality.
• Working knowledge of marketing governance, risk, and compliance in a regulated financial services environment.

Preferred

• Experience working in or alongside banking, professional services, wealth management, or asset management.
• Familiarity with Private Banking or Wealth Management propositions including Investment, Banking, and Credit products.

OLIVER Agency

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OLIVER is the world's #1 in-housing expert — designing, building, and running AI-powered marketing organizations inside the world's biggest brands. OLIVER pioneered in-housing more than 20 years ago and has evolved that model for the AI era — combining world-class talent, continuous training, and the best AI technology to help brands transform their marketing faster from the inside. Part of The Brandtech Group, the world's #1 AI marketing company. Trusted by 8 of the world's top 10 advertisers and 66 of the top 100. 5,000+ people across 50+ markets, supporting 300+ clients and 1,500+ brands worldwide. Three times Global Agency of the Year 2025. Gold for Digital Innovation. Gold for In-House Agency of the Year. Silver for Customer Engagement.