FFabletics logo

Fabletics

Retail Apparel and Fashion · 1.7k people

Media Manager, Paid Social

Posted 21 Oct

What’s this role about? Manage and optimize paid social campaigns across Facebook, Instagram, TikTok, Twitter, Snapchat, and emerging platforms to grow subscriber acquisition. Partner with creative teams, media and ad technology partners, and agencies to develop assets, run tests, analyze performance, and apply real-time trends to improve results.

El Segundo, California
Hybrid
$90K – $95K
Full-time
2-5 years exp
El Segundo, CA 90245
Bachelor degree

Skills required

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Company

About Fabletics Fabletics is the largest digitally native active lifewear brand in the world. By fusing style-centric designs with high-performance technology, Fabletics is an active lifestyle brand known to inspire confidence in all through the fit and feel of luxury active lifewear at an accessible price. Fabletics has evolved activewear beyond the gym into every walk of life, guided by its foundational belief that everyone and every body deserves to look and feel their best. Fabletics has also expanded its offerings with premium scrubs offering our medical professionals value and comfort and a revolutionary shapewear line, YITTY. o Facebook: https://www.facebook.com/fabletics o Instagram: https://www.instagram.com/fabletics/ o Pinterest: https://pinterest.com/fabletics o Twitter: https://twitter.com/fabletics o YouTube: http://www.youtube.com/fabletics USA: http://www.fabletics.com Canada: http://www.fabletics.ca Germany: http://www.fabletics.de Spain: http://www.fabletics.es France: http://www.fabletics.fr UK: http://www.fabletics.co.uk Netherlands: http://www.fabletics.nl

Fabletics

FFabletics logo
201-500 employees
Retail Apparel and Fashion
Privately Held
93k LinkedIn followers

Responsibilities

  • Fabletics is looking for a Media Manager, Paid Social.
  • Fabletics is known for high-performance, fashion-forward activewear for everyone and every body—at an accessible price. We are leading the charge in the world activewear and digital marketing. We are at the cutting edge of modern marketing and a key strategic partner for platforms like TikTok and Meta. You’ll learn from the best and work closely with our partners to master paid media. You’ll be in charge of deploying millions of dollars to help our brand grow.
  • The Paid Media Manager will be responsible for growing and optimizing digital marketing and customer acquisition programs to drive new subscriber growth across a variety of different channels. You will be responsible for our paid social channels including Facebook, Instagram, Snapchat, and TikTok as well as be the cross-functional partner to our in-house creative department and external vendors for production and asset requests. We have a lean team and this candidate will need to be able to get in the weeds to drive work forward and have a high output.
  • This position will report to the Director of Paid Social.
  • Manage paid social media execution across all major social media channels: Facebook/Instagram, TikTok, Twitter, Snapchat and other emerging platforms
  • Work closely with creative teams to inform and request creative concepts and iterations
  • Understand and contribute to the optimization of all aspects of the customer acquisition funnel
  • Build relationships with key media partners, including Facebook, Tiktok and Snapchat as well as agency partners
  • Work closely with Ad Tech partners, to develop advanced automation and optimization solutions
  • Manage testing on a constantly growing pool of variables including offers, copy, creative, ad formats, landing pages, etc. across all paid social channels
  • Track and analyze metrics to evaluate and improve the performance of campaigns
  • Recognize and identify trends in real-time to leverage for performance
  • Occasionally work flexible hours including weekends, to adapt to the real-time nature of social media
  • This role will be based in our El Segundo Headquarters

Qualification

MarketingManagement & LeadershipData & AnalyticsCreative & Media

Required

  • At least 3 years of work experience – prior media experience a plus

Preferred

  • Strong excel skills
  • An interest in demand generation/customer acquisition
  • Must possess curiosity, integrity, self-motivation, and a high level of attention to detail
  • Outstanding written/verbal communication and presentation skills
  • Understanding of marketing platforms, attribution, and site analytics
  • Interested in translating data into actionable insights
  • Willing to commute to El Segundo 3 days/week
  • Ideal candidate brings foundational AI literacy, including experience using generative AI tools, and a proactive mindset to experiment with new technologies to drive productivity and innovation.

Benefits

  • At Fabletics, we believe work and life should fit together! We continue to build a culture of flexibility, to empower you to do your best and put yourself first. Our Total Rewards program rewards employees for their hard work, supporting their health, well-being, families, and ultimately their life journey. Total Rewards at Fabletics includes
  • Hybrid Work Schedule*
  • Discretionary Paid Time Off*
  • Summer Fridays*
  • Healthcare Plans
  • Employee Discounts
  • 401k
  • Annual Bonus Program
  • Equity Program*
  • And More
  • Varied for retail, fulfillment and fully remote roles.
  • The annual base salary range for this position is from $90,000-$95,000. The range provided includes the base salary that Fabletics expects to pay for the role. Offered base salary will be dependent on factors including the scope and complexity of the role, candidate’s related work experience, subject matter expertise and work location.
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  • We encourage you to apply regardless of meeting all qualifications and/or requirements.

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