
Financial Services · 40k people
Head of North America Commercial Marketing
Posted 22 Oct
What’s this role about? Lead North America commercial marketing strategy and a high-performing team, delivering account-based and partner marketing, demand generation, campaigns, content, events, and sales enablement. Collaborate with commercial, product, research, and global teams to strengthen client relationships, grow revenue, expand market presence, and measure marketing impact.
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Company
About S&P Global S&P Global (NYSE: SPGI) enables businesses, governments, and individuals with trusted data, expertise and technology to make decisions with conviction. We are Advancing Essential Intelligence through world-leading benchmarks, data, and insights that customers need in order to plan confidently, act decisively, and thrive economically in a rapidly changing global landscape. From helping our customers assess new investments across the capital and commodities markets to guiding them through the energy expansion, acceleration of artificial intelligence, and evolution of public and private markets, we enable the world's leading organizations to unlock opportunities, solve challenges, and plan for tomorrow – today. Learn more at www.spglobal.com. Recruitment Fraud Alert: If you receive an email from a https://www.linkedin.com/redir/suspicious-page?url=spglobalind%2ecom domain or any other regionally based domains, it is a scam and should be reported to reportfraud@spglobal.com. S&P Global never requires any candidate to pay money for job applications, interviews, offer letters, “pre-employment training” or for equipment/delivery of equipment. Stay informed and protect yourself from recruitment fraud by reviewing our guidelines, fraudulent domains, and how to report suspicious activity here: https://www.spglobal.com/content/dam/spglobal/corporate/en/documents/careers/Corp_0525-Recruitment-Fraud-Alert.pdf
S&P Global

Responsibilities
- 13
- Lead the North America commercial marketing strategy and team in support of regional business objectives, priority client segments, product initiatives, and revenue goals.
- Partner with commercial, product, and research leaders to identify growth opportunities and develop targeted marketing plans for institutional investors, asset managers, ETF issuers, exchanges, wealth platforms, advisors, brokerages, insurance firms, and other financial intermediaries.
- Represent North America marketing priorities within the global marketing organization and ensure regional business needs are reflected in campaign planning, product launches, and go-to-market activity.
- Develop, lead, and execute Account-Based Marketing and partner marketing programs with key clients and strategic commercial partners across North America to support mutual growth, client engagement, and market visibility.
- Create tailored campaigns, content, events, and sales enablement materials that address client needs and support commercial objectives.
- Oversee integrated marketing campaigns across email, digital advertising, paid media, social media, events, content syndication, and partner channels.
- Collaborate with marketing operations, analytics, digital, and content teams to improve audience segmentation, campaign performance, lead quality, and marketing return on investment.
- Ensure marketing activity supports the North America sales pipeline and provides actionable insights to commercial teams.
- Track and report on results, including engagement, qualified leads, client activation, partner participation, and contribution to business objectives.
- Guide the development of thought leadership, investor education, and product-focused content for North American audiences.
- Partner with Product Management, Index Investment Strategy, Communications, and commercial teams to translate market trends, investment themes, and index solutions into compelling marketing narratives.
- Define and lead North America events and market outreach programs, including client events, industry conferences, webinars, partner programs, exchange collaborations, and thought leadership forums.
- Build and maintain meaningful relationships with relevant industry communities, associations, distribution platforms, and strategic partners.
- Support initiatives that position S&P DJI as a leading independent index solutions provider and a valued partner for investment product distribution.
- Work effectively across a global, matrixed organization, partnering with teams across marketing, sales, product, research, communications, legal, compliance, and business leadership.
- Engage confidently with senior stakeholders, including commercial leaders, product leaders, client-facing teams, C-suite executives, and external partners.
- Operate with a high degree of autonomy while maintaining regular and clear communication, accountability, and alignment with global standards and regional objectives.
- Compensation/Benefits Information: (This section is only applicable to US candidates)
- S&P Global states that the anticipated base salary range for this position is $194,000 to $220,000. Final base salary for this role will be based on the individual’s geographic location, as well as experience level, skill set, training, licenses and certifications.
- In addition to base compensation, this role is eligible for an annual incentive plan. This role is not eligible for additional compensation such as an annual incentive bonus or sales commission plan.
- This role is eligible to receive additional S&P Global benefits. For more information on the benefits we provide to our employees, please click here.
- Throughout our history, the world's leading organizations have relied on us for the Essential Intelligence they need to make confident decisions about the road ahead. We start with a foundation of integrity in all we do, bring a spirit of discovery to our work, and collaborate in close partnership with each other and our customers to achieve shared goals.
Qualification
Required
- 10-15+ years of financial services marketing experience in a B2B or B2B2C environment. Experience with an index provider, exchange, ETF or fund issuer, asset manager, wealth manager, brokerage, financial data provider, or investment solutions firm is strongly preferred.
- Proven track record developing marketing strategies that support revenue growth, client engagement, product adoption, and market share expansion.
- Experience with Account-Based Marketing, partner marketing, demand generation, campaign management, product marketing, content development, and sales enablement.
- Demonstrated ability to work with senior sales, product, and business leaders to translate business priorities into measurable marketing programs.
- Accomplished team leader and mentor, with the ability to inspire, guide and develop a high-performing marketing team while fostering collaboration, accountability, and continuous growth across the team.
- Track record of operating in a multinational, matrixed organization and collaborating across regions, functions, and stakeholder groups.
- Strong understanding of the North American investment management landscape, including asset managers, ETF issuers, exchanges, institutional investors, wealth platforms, advisors, brokerages, and financial intermediaries.
- Working knowledge of indices and index-based products, including ETFs, mutual funds, structured products, insurance-linked products, institutional benchmarks, and other investment solutions.
- Understanding of financial markets, investment themes, product distribution dynamics, and the role of indices in the investment ecosystem.
- Strong commercial orientation, with the ability to connect marketing activity to business outcomes.
- Excellent written and verbal communication skills, including the ability to translate complex investment concepts into clear and compelling messaging.
- Commercially-focused relationship management skills, with the ability to build credibility with internal stakeholders and external partners.
- Ability to lead marketing relationships with key clients and strategic partners, developing effective commercial partnerships that support shared objectives, deepen engagement, and drive measurable business impact.
- Superior reporting and KPI acumen, with the ability to define, track, interpret, and communicate marketing performance metrics that demonstrate impact against commercial objectives, pipeline contribution, client engagement, and business growth.
- Demonstrated project and program management skills, with the ability to manage multiple priorities under tight deadlines.
- Ability to analyze and report on campaign performance, engagement metrics, lead generation, and contribution to business objectives.
- Executive presence and confidence engaging with senior leaders, C-suite stakeholders, and external commercial partners.
- Self-starter with sound judgment, strong attention to detail, and the ability to execute proactively with limited supervision.
- Willingness to travel for client meetings, partner programs, events, and internal business planning.
Preferred
- Bachelor’s degree in Marketing, Communications, Business, Finance, or a related field preferred.
Benefits
- We take care of you, so you can take care of business. We care about our people. That’s why we provide everything you—and your career—need to thrive at S&P Global.
- Health & Wellness: Health care coverage designed for the mind and body.
- Flexible Downtime: Generous time off helps keep you energized for your time on.
- Continuous Learning: Access a wealth of resources to grow your career and learn valuable new skills.
- Invest in Your Future: Secure your financial future through competitive pay, retirement planning, a continuing education program with a company-matched student loan contribution, and financial wellness programs.
- Family Friendly Perks: It’s not just about you. S&P Global has perks for your partners and little ones, too, with some best-in class benefits for families.
- Beyond the Basics: From retail discounts to referral incentive awards—small perks can make a big difference.
- For more information on benefits by country visit: https://spgbenefits.com/benefit-summaries
- At S&P Global, we are committed to fostering a connected and engaged workplace where all individuals have access to opportunities based on their skills, experience, and contributions. Our hiring practices emphasize fairness, transparency, and merit, ensuring that we attract and retain top talent. By valuing different perspectives and promoting a culture of respect and collaboration, we drive innovation and power global markets.
- If you need an accommodation during the application process due to a disability, please send an email to: EEO.Compliance@spglobal.com and your request will be forwarded to the appropriate person.
- US Candidates Only: The EEO is the Law Poster http://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf describes discrimination protections under federal law. Pay Transparency Nondiscrimination Provision - https://www.dol.gov/sites/dolgov/files/ofccp/pdf/pay-transp_%20English_formattedESQA508c.pdf
- 10 - Officials or Managers (EEO-2 Job Categories-United States of America), MRKTNG103.2 - Middle Management Tier II (EEO Job Group), SWP Priority – Ratings - (Strategic Workforce Planning)
- Job ID: 332309
- Posted On: 2026-10-22
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