AAtmosphere TV logo

Atmosphere TV

Entertainment Providers · 464 people

Director of Brand Partnerships - West (Auto)

Posted 8 Oct

What’s this role about? The Director will own the full sales cycle, including prospecting, pitching, and closing advertising opportunities within the automotive market. They will also educate agencies and clients on the platform's unique value proposition while managing programmatic and direct IO campaigns.

Los Angeles, California
Remote
$170K – $180K
Full-time
5-10 years exp

Skills required

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Company

About Atmosphere TV Atmosphere is the world's leading streaming TV service for businesses, offering original, audio-optional TV channels. There is a channel for every business and mood. Atmosphere's TV channels fill the void for businesses in a world dominated by linear cable TV suited for at-home viewing. No cable carrier has addressed the need for TV programming that doesn't require audio or the love of sports to be enjoyed. Atmosphere's founders recognized that TV for business was broken and they set out to fix it. Closed-captioned talking heads, news and reality TV on mute is no way to watch TV in businesses. So Atmosphere set off to conquer an entirely new class of TV programming: audio-optional streaming TV. Businesses can now run their own marketing promotions both within their venues and outside of them by utilizing Atmosphere Ads, and keep the content fresh with custom playlists! Atmosphere was incubated under Chive Media Group and spun out in 2019.

Atmosphere TV

Elevate Your Space

AAtmosphere TV logo
201-500 employees
Entertainment Providers
2019
Privately Held
17k LinkedIn followers
Raised $276.4M

Responsibilities

  • Own the full sales cycle: prospect, pitch, close, and renew accounts
  • Be able to articulate both direct IO and programmatic direct opportunities, as we are a buying agnostic platform
  • Introduce Atmosphere's unique offering to agency contacts, programmatic teams and client direct, educating the market on how best to allocate video dollars towards our platform
  • Manage RFP prioritization to weed out time wasters vs value-added relationships
  • Drive proactive outreach while collaborating with your sales support team
  • Use data analytics to boost narrative to clients
  • Own CRM responsibilities associated with your client list
  • Convey client feedback with recommendations based on this feedback to sales leadership
  • Proactively develop first to market campaign strategies that are unique to specific clients
  • Stay on top of industry trends, events, new technologies, unique opportunities
  • Push the envelope and be innovative.

Qualification

SalesCreative & MediaMarketingManagement & Leadership
  • 4-8 years of demonstrated advertising sales success including experience selling both IO and programmatic direct
  • Recognized automotive industry expert, with deep category knowledge of the automotive industry
  • Strong, client-direct relationships with the top automotive OEMs including Toyota, Lexus, Kia, Hyundai, Genesis, Honda, Acura and Mazda
  • Deep relationships with agencies such as Saatchi & Saatchi, Zenith, Team One, RPA, Canvas, WPP, Publicis and major agency holding companies, that you've built over the years that you can use to immediately bring value to Atmosphere
  • Experience across other verticals and agencies strongly preferred
  • Strong client references who can personally vouch for your relationships, credibility, and track record of results
  • Track record of building a multi-million dollar book of business from scratch — this is a hunter role focused on new business creation, not managing or growing an existing book
  • Experience selling a unique, emerging, or unconventional media platform and/or sales experience at a startup
  • Proven ability to work completely autonomously with minimal oversight; a true self-starter comfortable building a territory and pipeline from the ground up
  • Willingness and ability to travel regularly for industry conferences, events, and in-person client meetings
  • Willingness to frequently entertain clients outside of normal working hours, including evenings and possibly weekends, as relationship-building in this role often happens outside the 9-to-5
  • Organization and communication skills to handle a large book of business
  • Strong background in TV/video and/or DOOH is highly desirable
  • Ability to build and foster relationships both internally and externally
  • Exceptional presenter with excellent negotiating skills
  • Ability to tailor pitch materials to each client
  • Know how to identify a need and close based on fulfillment of that need
  • Seek opportunity in challenge, rejection, and failure
  • Be someone your team WANTS to have a meal with at the end of a long day
  • Must be based in Los Angeles, CA — this is a remote role, but frequent in-market presence is required to build and maintain direct client relationships with automotive clients

Benefits

  • Competitive base + commission structure
  • Company 401(k) with employer matching
  • Competitive insurance plans
  • The base salary range for this position is $170,000 - $180,000 + Commission. Actual salaries will vary and will be based on various factors, such as skills, experience, and qualification for the role.

Interested in this role?

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