
Personal Care Product Manufacturing · 54k people
Assistant Manager, Performance Marketing
Posted 8 Oct
What’s this role about? The Assistant Manager will execute and optimize data-driven search and programmatic advertising campaigns across multiple brands. They will also partner with cross-functional teams to manage budgets, track performance, and provide actionable insights for future planning.
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Company
About Estée Lauder Companies The Estée Lauder Companies Inc. is one of the world’s leading manufacturers, marketers, and sellers of quality skin care, makeup, fragrance, and hair care products, and is a steward of outstanding luxury and prestige brands globally. The company’s products are sold in approximately 150 countries and territories under brand names including: Estée Lauder, Aramis, Clinique, Lab Series, Origins, M·A·C, La Mer, Bobbi Brown Cosmetics, Aveda, Jo Malone London, Bumble and bumble, Darphin Paris, TOM FORD, Smashbox, AERIN Beauty, Le Labo, Editions de Parfums Frédéric Malle, GLAMGLOW, KILIAN PARIS, Too Faced, Dr.Jart+, the DECIEM family of brands, including The Ordinary and NIOD, and BALMAIN Beauty. To explore our current job openings, go to www.elcompanies.com

Responsibilities
- We are seeking an Assistant Manager, Performance Marketing to support the execution and optimization of data-driven advertising campaigns across multiple ELC brands for the assigned retailer account and media type [Programmatic and Search]. This role is an individual contributor position that works closely with the Amazon CA Media Lead and cross-functional partners to deliver accurate, efficient, and results-oriented campaigns.
- The ideal candidate is hands-on, detail-oriented, and comfortable working with campaign platforms, performance data, and reporting. They can manage day-to-day execution independently, ask thoughtful questions, and turn insights into practical recommendations with guidance from their manager.
- Support the day-to-day execution of Search and Programmatic campaigns across multiple ELC brands, including setup, trafficking, QA, launch, and ongoing maintenance.
- Monitor campaign pacing and performance against KPIs; flag issues and opportunities promptly and recommend next steps.
- Implement routine optimizations to targeting, bids, budgets, placements, and/or creative based on performance trends and established best practices.
- Assist with the development of all on-site advertising plans, translating broader strategy into clear campaign activations.
- Partner with the Media Lead, brand marketing leads, and agency or retailer contacts to coordinate campaign inputs, timelines, and approvals.
- Support recommendations on targeting, creative, and platform settings by gathering relevant data and summarizing key considerations.
- Complete campaign setup, trafficking, and execution accurately and on schedule, ensuring creative, targeting, tracking, and budgets align with approved plans.
- Conduct regular checks and optimizations to improve campaign performance, efficiency, and delivery.
- Prepare recurring performance reports and campaign summaries that clearly communicate results, key insights, and recommended actions.
- Maintain accurate reporting files, pacing trackers, and campaign documentation; help ensure data is consistent and easy for stakeholders to use.
- Use campaign performance insights to support future planning, testing, and budget allocation discussions.
- Track Advertising budgets and spend in partnership with the Amazon CA Media Lead, escalating pacing or financial concerns as needed.
- Support forecasting, pacing, and reconciliation processes and help identify opportunities for budget reallocation.
- Stay informed on emerging trends, technologies, and best practices in digital display and video advertising.
- Test and adopt new tools, data capabilities, and media approaches that can improve campaign effectiveness, with direction from the manager.
- Participate in cross-functional planning sessions, performance reviews, and innovation initiatives; share updates and follow through on assigned actions.
Qualification
- 2-4 years of experience in performance marketing, digital media, paid search, programmatic advertising, or a related field.
- Hands-on experience with campaign setup, optimization, pacing, reporting, and performance analysis.
- Strong attention to detail, organization, communication, and comfort working with spreadsheets and marketing platforms.
- This is a hyrbid role based out of the New York City office location.
- The anticipated base salary range for this position is $75,350.00 to $122,500.00. Exact salary depends on several factors such as experience, skills, education, and budget. Salary range may vary based on geographic location. In addition to base salary, this position is eligible for participation in a highly competitive bonus program with the possibility for overachievement based on performance and company results.
- In addition, The Estée Lauder Companies offers a variety of benefits to eligible employees, including health insurance coverage (medical, dental, and vision insurance), wellness and family support programs, life and disability insurance, retirement savings plans, paid leave programs, education-related programs, paid holidays and vacation time, and many others. Many of these benefits are subsidized or fully paid for by the company.
- Michigan Applicants: Persons with disabilities needing accommodations for employment must notify the company in writing of the need for an accommodation within 182 days after the date the person with a disability knew or reasonably should have known that an accommodation was needed.
- Rhode Island Applicants: The company is subject to chapters 29-38 of title 28 of the general laws of Rhode Island and is therefore covered by the state's workers' compensation law.
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