
Technology, Information and Internet · 78 people
Senior Manager, Paid Media (AI-First)
Posted 22 Oct
What’s this role about? The Senior Manager will own paid growth strategies for a book of clients, managing campaigns across multiple platforms while tying spend to revenue. They will also build and maintain AI workflows to automate build-outs, reporting, and quality assurance processes.
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Company
About Single Grain Single Grain is an award-winning digital marketing agency that has been dedicated to drive persistent growth for remarkable companies like Amazon, Uber and Salesforce since 2009. We do this by providing industry leading services around Paid Media, SEO, Content Marketing, CRO, and Web3 Services, such as Crypto Marketing and NFT Promotional Services. We are a team of digital marketers. We love what we do and we help pioneers grow by empowering our clients with winning strategies that lead to faster growth. As a top digital marketing agency, we pride ourselves on staying on the cutting edge of marketing technology and algorithms because that's what keeps us one step ahead of the competition. As a testament to our digital marketing expertise, we have a Digital Marketing blog with over 350,000 visitors/month, a podcast called ‘Marketing School’ with over 1.6 million downloads/month, and a YouTube channel with more than 65,000 subscribers. It's our mission to level up every human by educating and moving the digital industry forward. Our goal is to help you level up and succeed. We accomplish this through mentoring or training, but also by providing great resources and tools. Visit our Careers page now to see a video that describes the company culture and values.
Single Grain
We’re the marketing partner that winners will never outgrow. We're hiring!

Responsibilities
- Own paid growth for a book of Single Grain clients as their performance
- strategist, and build the AI workflows that take build-outs, reporting, and QA
- off your plate.
- Diagnose each client's paid program; set baselines and targets (CAC, ROAS,
- CPL, qualified pipeline, revenue) and own the plan.
- programmatic within approved budgets.
- Ship test cycles fast: from idea to first readout in under five working days.
- Run an account health + QA agent on every account: weekly pacing, anomaly
- flags (spend spikes, broken tracking, disapprovals), and next-test
- recommendations.
- Run AI creative iteration: generate ad and landing-page variants, test them,
- and keep a human brand and claims check before anything goes live.
- Lead client strategy calls and bring proactive recommendations every month.
- Report monthly in terms a GM would use: spend tied to pipeline and revenue,
- with baselines.
- Write runbooks so the work does not depend on you being at the keyboard.
- By day 30: client diagnoses done; baselines and targets agreed; your account
- health + QA agent is live on your accounts and at least one teammate runs it
- on an account they own.
- By day 60: test cycles running on every account; AI creative iteration live
- on at least one account; monthly reporting ties spend to pipeline or revenue.
- By day 90: launch-to-learn under five working days; at least one account
- showing measurable CAC, ROAS, or pipeline improvement vs baseline; a runbook
- another person can follow. Failure = tests still launched without a
- hypothesis, baseline, or readout.
- By 6–12 months: client programs hit their agreed targets; workflows do 70%+
- of paid production; you have designed yourself out of the daily build queue.
- About 5+ years in digital paid media, currently at Senior Manager, Associate
- Director, Director, or Head scope, and still running accounts yourself, with
- spend scale.
- One paid result with the metric, baseline, period, and how you attributed it.
- One AI workflow or agent you built that removed real paid production work,
- and what it changed.
- AI fluency you can show: the workflow's inputs, outputs, and controls, and
- how you check agent or platform-automation output before it touches spend.
- Client-facing strategy: examples where you set the plan, not just executed
- tickets.
- fully).
- experience.
- Not a media buyer or ticket-taker. Not vendor management only. Not TV, OOH, or
- print planning. Not a people-manager seat. Not for occasional AI users. Not a
- fit if freelancing, consulting, or your own agency is your main work today.
- Application → 7 short questions sent to you by email → evidence review → live
- working session (diagnose an account → propose tests → measurement plan) → paid,
- time-boxed practical on two sample accounts with a live defense → references.
- Redacted or recreated examples are welcome for confidential work.
Qualification
Benefits
- Medical, dental, and vision; life insurance; 401(k) with 4% match; unlimited
- PTO; monthly UberEats; MacBook; home-office stipend/setup. Subject to plan terms
- and eligibility.
Interested in this role?
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