Senior Brand Manager, Campaigns & Strategy

About Strava Strava is Swedish for “strive,” which epitomizes our attitude and ambition: We’re a passionate and committed team, unified by our mission to build the most engaged community of athletes in the world. Every day, we’re searching for new ways to inspire athletes and make the sports they love even more fun. But it’s not only about achieving – we’re an inclusive team, dedicated to elevating each other and the members of our community.

Strava

See all employees

S

strava.com/about

501-1,000 employees

Software Development

San Francisco, California

Privately Held

258k LinkedIn followers

Raised $151.8M

• Own our flagship brand campaigns end-to-end, from brief through execution and measurement, in close partnership with Product Marketing, who lead go-to-market launches
• Write and drive campaign briefs that translate brand strategy into integrated, multi-channel executions across paid media, organic social, influencer marketing, and partnerships
• Partner with Athlete & Community Partnerships (ACP) to bring brand strategy into athlete, creator, and community programs, and amplify ACP-sourced content across paid and organic channels
• Brief and direct external social and creative partners on organic execution, rather than managing channels directly
• Contribute to our brand platform build as it moves toward launch
• Bring data and analytical rigor to campaign planning and post-mortems, using performance and brand health data to inform investment decisions
• Take ownership of select flagship campaigns currently held by the Director of Brand & Social, freeing up capacity for platform and portfolio-level strategy
• Report on campaign performance and brand impact to marketing leadership

• Substantial experience in brand or integrated marketing, with ownership of campaign strategy from brief through execution at a flagship or portfolio level
• Comfort partnering closely with product marketing and other cross-functional teams on go-to-market timing, without owning launch mechanics yourself
• Working knowledge of both paid media planning and organic growth tactics, including social, influencer marketing, and partnership marketing
• Strong analytical instincts; you're comfortable working with performance and brand health data to make and defend investment decisions
• A creative eye and comfort directing external agency, creator, and production partners
• Excellent written communication; you can write a brief that gives creative, media, and partnership teams real direction
• Experience partnering with community, partnerships, or athlete/creator relations functions is a strong plus
• For information on benefits, please click here.

• Movement brings us together. At Strava, we’re building the world’s largest community of active people, helping them stay motivated and achieve their goals.
• Our global team is passionate about making movement fun, meaningful, and accessible to everyone. Whether you’re shaping the technology, growing our community, or driving innovation, your work at Strava makes an impact.
• When you join Strava, you’re not just joining a company—you’re joining a movement. If you’re ready to bring your energy, ideas, and drive, let’s build something incredible together.
• Strava builds software that makes the best part of our athletes’ days even better. Just as we’re deeply committed to unlocking their potential, we’re dedicated to providing a world-class, inclusive workplace where our employees can grow and thrive, too. We’re backed by Sequoia Capital, TCV, Madrone Partners and Jackson Square Ventures, and we’re expanding in order to exceed the needs of our growing community of global athletes. Our culture reflects our community. We are continuously striving to hire and engage teammates from all backgrounds, experiences and perspectives because we know we are a stronger team together.