Product Manager - Mainline (Endura)

About Pentland Brands Pioneering brands that make life better. We are Pentland Brands, a global family business bringing some of the most loved sports, outdoor and lifestyle brands to millions of people around the world. We own Speedo, Berghaus, Canterbury of New Zealand, Endura, ellesse, Red or Dead, KangaROOS and Mitre. We’re also the UK footwear and apparel licensee for Kickers. All our brands have their own unique identities and every one of them is powered by Pentland. We're a truly global business, with 21 offices in four continents. We’re always on the lookout for talented, enthusiastic people to help shape our future. We celebrate difference and give everyone the freedom to innovate and develop, be it through creative working environments or learning opportunities. Our brands are there in the moments that matter - being there for more people, in more of those moments, drives everything we do. To find out more go to www.pentlandbrands.com or follow us @pentlandbrands on Twitter or Instagram.

Pentland Brands

Pioneering brands that make life better.

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pentlandbrands.com

1,001-5,000 employees

Apparel & Fashion

London, England

1932

Privately Held

83k LinkedIn followers

• Define and execute the mainline product strategy in line with brand direction, consumer insights, and commercial objectives.
• Build seasonal range architecture, identifying growth drivers, assortment gaps, and opportunities to improve performance.
• Managing and maintaining clear product lifecycles.
• Lead cross-functional teams—including Design, Development, Market Merchandising, Sourcing, and Marketing—through the full seasonal product creation lifecycle.
• Ensure clear alignment on briefs, product direction, timelines, costs, and GTM requirements.
• Create detailed product briefs that balance consumer insight, trend direction, design intent, performance needs, commercial constraints and channel requirements for both mainline and SMU.
• Oversee sample rounds, prototype reviews, and product refinements to ensure products meet quality, fit, cost, and sustainability requirements.
• Own the seasonal critical path, ensuring key milestones are met and operational challenges are resolved quickly.
• Manage risk logs, dependencies, cost reviews, and margin targets throughout development.
• Conduct in-depth pre-season planning and post-season range analysis to inform future strategy.
• Use data, market insights, and consumer feedback to continually refine the mainline assortment.
• Drive cross-functional alignment on the final range, ensuring clear communication into GTM and Sales teams.

• Proven experience in product management or product creation within footwear, apparel, accessories, or consumer goods.
• Strong understanding of seasonal product development processes from briefing through to delivery.
• Excellent strategic thinking, with the ability to balance consumer insight, brand positioning, and commercial priorities.
• Confident leadership of cross-functional teams with strong stakeholder alignment skills.
• Strong analytical mindset with experience using data to drive decision-making and improve range performance.
• Excellent communication and presentation skills, with the ability to influence both creative and commercial partners.
• Highly organised, proactive, and able to manage multiple seasons and priorities simultaneously.
• Endura is a cycling brand built around performance, engineering and the simple belief that great kit helps more people enjoy the ride.
• Founded and based in Scotland, Endura creates cycling apparel, protection and accessories for all types of riding and all types of riders, from road and gravel to mountain bike, commute and everyday adventure. It is a brand known for practical innovation, durability and product that is designed to work ride after ride.
• Joining Endura means becoming part of a team that cares deeply about how product performs on the bike: how it fits, how it moves, how it protects, how it lasts and how it helps riders go further with confidence.

• We offer a competitive salary, discretionary bonus, hybrid working, flexible start and finish times, generous holiday allowance, product discounts, sample sales, enhanced family-friendly policies, healthcare support, gym and fitness discounts, cycle to work scheme and electric car scheme.
• You can find full details of our benefits and perks on our UK Benefits page.