Hospitality · 12k people
Manager, Digital Marketing, AMER (NYC)
Posted 12 Oct
What’s this role about? The Manager will serve as the primary digital marketing lead for a portfolio of hotels, translating commercial priorities into integrated, performance-driven marketing plans. They will coordinate internal specialists and agency partners to execute campaigns across paid media, social, and SEO channels while monitoring performance to drive revenue.
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Company
About Rosewood Hotel Group Rosewood Hotel Group is one of the world’s leading global lifestyle and hospitality management groups. It encompasses four brands: ultra-luxury Rosewood; upper-upscale New World Hotels & Resorts; Asaya, an integrated well-being concept; and Carlyle & Co., a modern and progressive private members club. Its combined hotel portfolio consists of over 50 properties in 25 countries and territories with more than 30 new properties currently under development. OUR PURPOSE AND CULTURE We are driven to create a future where people and place enrich one another. We are wholly committed to rooting ourselves more deeply in every place we are in while setting new benchmarks for positive impact. As a pioneering collective with a common purpose, we curate extraordinary moments and honor the soul of every place along our journey. At Rosewood Hotel Group, we answer The Calling. Together, we Make the Place. OUR GUIDING PHILOSOPHY We believe in and are guided by Relationship Hospitality. We are all about heartfelt interactions. A desire to build genuine, rewarding and lasting relationships with everyone we meet comes naturally to us. OUR COMMITMENT At Rosewood Hotel Group, your voice is heard – and valued. We’re a community that encourages associates to be themselves, not fit into a fixed culture, and this philosophy shines through in our commitments to reflect and honor the history, culture and geography of our destinations. We’re not only committed to building and nurturing genuine, long-lasting relationships but to transforming them – and our Diversity, Equity and Inclusion (DEI) strategy helps put these principles into practice.
Rosewood Hotel Group
Responsibilities
- We are driven to create a future where people and place enrich one another. We are wholly committed to rooting ourselves more deeply in every place we are in while setting new benchmarks for positive impact. As a pioneering collective with a common purpose, we curate extraordinary moments and honor the soul of every place along our journey.
- At Rosewood Hotel Group, we answer The Calling. Together, we Make the Place.
- As Manager, Digital Marketing, AMER, you will be the primary digital marketing lead for a portfolio of hotels enrolled in Rosewood’s Regional Digital Hub services. You will translate commercial priorities into integrated, performance-driven digital marketing plans that drive revenue, demand generation, engagement, and brand consistency.
- Acting as the key day-to-day contact for assigned properties, you will coordinate internal specialists, global teams, and agency partners to ensure digital activity is aligned with hotel objectives, performance targets, and delivery timelines. This role combines commercial acumen, stakeholder management, and digital marketing expertise to deliver measurable business results across multiple channels.
- Serve as the primary point of contact for a portfolio of hotels, building trusted relationships with key commercial and marketing stakeholders.
- Translate hotel business priorities into actionable, performance-driven digital marketing plans and campaigns.
- Lead the planning and oversight of integrated digital campaigns across paid media, search, metasearch, social media, website, email, and SEO channels.
- Coordinate agency partners and internal specialists to ensure aligned, timely, and effective campaign delivery.
- Monitor channel performance, identify optimization opportunities, and provide actionable recommendations to improve results.
- Deliver clear and impactful performance reporting, transforming data into meaningful insights for hotel and regional leadership teams.
- You bring strong experience in digital performance marketing, account management, hotel e-commerce, or related commercial disciplines.
- You have a solid understanding of digital marketing ecosystems, campaign management, and performance channels such as Paid Media, CRM, Website & E-Commerce, and SEO.
- You are commercially minded and comfortable balancing strategic priorities with hands-on delivery and optimization.
- You excel at managing multiple stakeholders, projects, and timelines within fast-paced and matrixed environments.
- You have a data-driven mindset, using insights and performance metrics to inform decisions and recommendations.
- You communicate confidently in English and enjoy collaborating across diverse markets, teams, and cultures.
- Country/Region
- United States of America
- Province/City
- New York
- Hiring Entity
- Rosewood Hotel Group, New York
- Department
- Sales & Marketing
- Job Type
- Full-time Permanent
Qualification
Benefits
- As part of our team, you’ll enjoy a thoughtfully designed benefits package that supports your wellbeing, professional growth, and life beyond work. This includes medical coverage, retirement benefits, paid time off, complimentary room nights, learning and development opportunities, global career opportunities, and industry-leading paid parental leave supporting eligible associates across all paths to parenthood.
- This position is open to candidates based in New York City or Dallas. The salary range for this position is $100,000-$115,000 annually. This is the pay range for this position that the company reasonably expects to pay. This position also may be eligible for bonuses. Decisions regarding individual salaries will be based on several factors, such as experience, location, and education.
- At Rosewood Hotel Group, your voice is heard and valued. We’re a community that encourages associates to be themselves, not fit into a fixed culture, and this philosophy shines through in our commitments to reflect and honor the history, culture and geography of our destinations.
- We’re not only committed to building and nurturing genuine, long-lasting relationships but to transforming them, and our Diversity, Equity and Inclusion (DEI) strategy helps put these principles into practice.
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