ATOMS Careers page

Lead Designer, Brand & Growth

Posted 3 Nov

What’s this role about? Lead the creation of high-performing creative assets across acquisition, activation, and retention funnels, focusing on web-first growth design. Partner with Marketing and Product teams to iterate on landing pages, ads, and physical brand touchpoints to drive measurable growth.

Los Angeles, California

On-site

$130K – $153K

Full-time

5-10 years exp

Skills required

Tap the ones you have

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Responsibilities

Partner deeply with Marketing and Product to translate goals into creative
strategies, concepts, and shippable experiments.
Lead projects end to end from scoping and ideation through design,
production, QA, and launch while setting clear expectations on timelines and
tradeoffs.
Collaborate closely with developers to ensure implementation quality,
performance, accessibility, and clean handoff.
Create lightweight systems that scale such as templates, modules, reusable
components, and practical guidelines that increase speed and consistency.
Support physical and print touchpoints that matter for Picnic in the office
such as signage, quick start guides, swag, and event collateral while keeping
the brand cohesive with digital.
Raise the craft bar through typography, layout, hierarchy, and polish while
keeping velocity high.
Mentor by influence by providing feedback and direction to peers when needed.
Build a tight feedback loop with real users by conducting lightweight
research regularly, including quick interviews, usability tests, on site
observation, and message testing.
Attend office activations and launches to test in the real environment,
observe behavior, identify friction, and capture insights firsthand.

Qualification

Art & DesignCreative & MediaMarketingTechnologyFood & Beverage

Experience managing design team resources, external freelancers, agencies,
etc.
Growth design fluency with demonstrable impact designing against funnels,
metrics, experimentation, and iteration.
Web first craft with strong typography, layout systems, and conversion
oriented instincts.
A data driven mindset: you are comfortable using data to form hypotheses,
prioritize work, and evaluate outcomes. You can interpret funnel metrics and
experiment results (GA, Mixpanel, Looker, Amplitude, or similar), connect
insights back to creative decisions, and communicate what you learned and
what you will do next.
High autonomy with the ability to organize your own work, manage priorities,
and drive projects forward without heavy oversight.
Cross functional collaboration skills with marketers, PMs, writers, and
developers, and the ability to communicate decisions clearly.
Systems thinking with an ability to build reusable patterns and lightweight
guidelines that scale.
Picnic is a brand that lives in both digital funnels and the real world. It
shows up on trypicnic.com, in lifecycle communications, and in the office
where people pick up food. This role sits at that intersection. You will
drive measurable growth through web and lifecycle design while shaping the
physical brand moments that make Picnic feel trusted, simple, and repeatable.
You’re energized by fieldwork: you will show up to office activations,
observe behavior, talk to admins and eaters, and translate what you learn
into sharper onboarding, signage, and in-the-moment guidance.

Benefits

fast-growing startup that’s redefining how work gets done.
Own your city: Take full ownership of your city’s performance and see the
direct results of your ideas and execution every single day.
Work with purpose: Join a mission-driven team focused on making the workplace
experience better for thousands of people.
Grow with us: At Picnic, there’s room to grow, personally and professionally,
as we scale and take on new challenges together.
This role is based in our Los Angeles office location. As a company driven by
innovation and continuous change, close collaboration is essential. We’re
constantly reimagining our industry, creating new products, and refining our
processes, and we do our best work together. That’s why all of our office-based
teams work onsite, five days a week.
The base salary range for this role is $130,000 - $153,000 per year.
Actual compensation will be determined on an individual basis and may vary
depending on experience, skills, and qualifications.
Base salary is just one part of your total rewards package. You may also be
eligible for equity awards and an annual performance-based bonus.
Medical, dental, and vision insurance (multiple plans, incl. HSA options).
Company-paid life and disability insurance (short- and long-term).
Voluntary insurance: accident, critical illness, hospital indemnity.
Optional supplemental life insurance for self, spouse, and children.
Pet insurance discount.
401(k).
Health Savings Account (HSA)
Flexible Spending Accounts (Healthcare, Dependent Care, Commuter)
Time Off policies
Discretionary vacation days
8 paid holidays per year
Paid sick time
Paid Bereavement leave
Benefits are subject to change at the company's discretion.
Atoms accepts applications on an ongoing basis.

Interested in this role?

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