
Financial Services · 1.9k people
Director, Marketing Technology and Transformation
Posted 20 Oct
What’s this role about? The Director leads the marketing technology roadmap and transformation efforts to simplify processes, automate workflows, and integrate AI solutions. This role collaborates across departments to ensure technology investments support business needs and brand goals while improving operational efficiency.
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Company
About Early Warning® Early Warning Services, LLC, helps power payments innovation across the United States banking sector –enabling financial access, advancing reliable and fast payments for America’s consumers and small businesses, and helping banks and credit unions protect the people and businesses they serve. For more than 35 years, Early Warning has worked with banks, credit unions, businesses, and government agencies to help drive prosperity, deliver bold innovation, and improve how payments are made.
Early Warning®

Responsibilities
- The Director of Marketing Technology and Transformation is a member of the
- Marketing Operations team, whose mission is to enable our people to do the best
- work of their lives. This role leads improvement in how Marketing works and in
- the technology that supports Early Warning’s portfolio of brands, including
- Zelle, Paze, and Certos.
- This role owns Marketing’s technology roadmap and leads work to simplify
- processes, automate repetitive work, and use AI responsibly. The Director works
- across Marketing and with Technology, Data, Legal, Risk, Compliance, and other
- teams to identify the most important problems to solve, recommend the right
- approach, and move solutions from idea through implementation and adoption.
- As a hands-on transformation leader, the Director will identify opportunities
- for Marketing to operate faster and safely while increasing impact. This leader
- will take a network-first approach, creating shared processes, platforms,
- automations, and responsibly deployed AI capabilities that improve delivery
- across Marketing and advance our ambition to become an AI-native company.
- The Director is responsible for making sure Marketing’s technology investments
- work together, solve clear business needs, and can support multiple brands where
- appropriate. This includes recommending when to improve an existing tool,
- integrate systems, build a new capability, buy technology, retire tools that are
- no longer delivering enough value, or use AI to increase Marketing’s bandwidth
- faster than headcount.
Qualification
Required
- Own and maintain Marketing’s multi-year MarTech technology roadmap across
- Zelle, Paze, Certos, and shared Marketing functions
- Set clear priorities for technology improvements with a network-first
- approach, based on business need, expected value, cost, risk, ease of use,
- and ability to support Marketing priorities
- Recommend when Marketing should improve an existing tool, integrate systems,
- build a capability, purchase new technology, or retire a tool
- Develop business cases and funding recommendations for major technology
- investments and present recommendations and tradeoffs to senior leaders
- Work with Technology, Data and Sales Operations to deliver the platforms and
- solutions needed for Marketing's CRM, brand health and campaign attribution
- initiatives
- Lead efforts to improve the Marketing processes that have the greatest impact
- on speed, capacity, quality, cost, or risk
- Map important processes from beginning to end to understand to identify
- friction points and redesign processes using automation, AI, reusable
- components, and self-service capabilities
- Establish reusable processes, standards, platforms, and self-service
- capabilities across brands while preserving legitimate business, regulatory,
- Define transformation success measures and track adoption, capacity creation,
- cycle-time improvement, cost savings, risk reduction, and other business
- outcomes
- Identify, prototype, and lead delivery of automations, AI-enabled workflows,
- integrations, and lightweight tools that improve speed, quality, or capacity
- Partner with Legal, Risk, Technology, and enterprise AI teams to move
- promising solutions from discovery and minimum viable capability through
- testing, release, adoption, iteration while meeting security, privacy, and
- Support Marketing's contribution Marketing's contribution to Early Warning's
- AI-native ambition by working with internal and external partners to develop
- responsible, scalable AI enablement programs for marketers, reusing
- enterprise capabilities and standards wherever possible
- Serve as Marketing’s lead for marketing technology and process transformation
- with senior leaders and cross-functional partners
- Identify and prioritize practical uses of AI and automation that can reduce
- manual work, improve quality, increase capacity, or help Marketing make
- better decisions. Lead new solutions from initial idea and testing through
- approval, implementation, adoption, and broader use
- Work with Legal, Risk, Compliance, Technology, and enterprise AI teams to
- make sure new capabilities meet security, privacy, legal, and governance
- Help establish common approaches, tools, and training so marketers can use AI
- responsibly in their everyday work
- Manage key technology and vendor relationships, including vendor evaluation,
- selection, performance, cost, and ongoing value
- Typically has 12 or more years of experience or demonstrated portfolio
- consistent with experience required of the role in marketing technology,
- marketing automation, product management, solutions architecture, process
- improvement, or related disciplines
- Demonstrated experience developing multi-year strategies, roadmaps,
- investment cases, and executive recommendations for complex technology or
- transformation portfolios
- Proven ability to develop business cases, evaluate technology investments,
- manage vendors, and communicate recommendations to senior leaders
- Demonstrated leadership of complex, cross-functional teams and enterprise
- transformation initiatives, establish alignment across functions, and drive
- decisions without relying solely on formal authority
- Effective communication and presentation skills, with demonstrated ability to
- translate complex technology and transformation topics into clear business
- implications, investment choices, risks, and recommendations
- Working conditions consist of a normal office environment. Work is primarily
- sedentary and requires extensive use of a computer and involves sitting for
- periods of approximately four hours. Work may require occasional standing,
- walking, kneeling, and reaching. Must be able to lift 10 pounds occasionally
- and/or negligible amount of force frequently. Requires visual acuity and
- dexterity to view, prepare, and manipulate documents and office equipment
- including personal computers. Requires the ability to communicate with internal
- and/or external customers.
- Employee must be able to perform essential functions and physical requirements
- Healthcare Coverage – Competitive medical (PPO/HDHP), dental, and vision
- plans as well as company contributions to your Health Savings Account (HSA)
- or pre-tax savings through flexible spending accounts (FSA) for commuting,
- health & dependent care expenses.
- 401(k) Retirement Plan – Featuring a 100% Company Safe Harbor Match on your
- first 6% deferral immediately upon eligibility.
- Paid Time Off – Flexible Time Off for Exempt (salaried) employees, as well as
- generous PTO for Non-Exempt (hourly) employees, plus 11 paid company holidays
- and a paid volunteer day.
- Maven Family Planning – provides support through your Parenting journey
- including egg freezing, fertility, adoption, surrogacy, pregnancy,
- postpartum, early pediatrics, and returning to work.
- And SO much more! We continue to enhance our program, so be sure to check our
- Benefits page here [https://www.earlywarning.com/careers#EW-benefits] for the
- latest. Our team can share more during the interview process!
- Pursuant to the San Francisco Fair Chance Ordinance, we will consider for
- Early Warning Services, LLC (“Early Warning”) considers for employment, hires,
- retains and promotes qualified candidates on the basis of ability, potential,
Preferred
- Experience modernizing marketing technology or operations in a regulated,
- high-control, or complex enterprise environment
- Demonstrated use of generative AI, decision automation, or intelligent
- workflow tools to solve real business-process problems
- Product-management, process-improvement, change-management, architecture, or
- agile delivery training or certification
- The above job description is not intended to be an all-inclusive list of duties
- and standards of the position. Incumbents will follow instructions and perform
- other related duties as assigned by their supervisor.
- Phoenix, AZ/ Chicago, IL / Washington, DC in USD per year is: $154,000 -
- $193,000.
- New York, NY/ San Francisco, CA in USD per year is: $186,000 - $210,000.
- Additionally, candidates are eligible for a discretionary incentive plan and
- benefits.
- This pay scale is subject to change and is not necessarily reflective of actual
- compensation that may be earned, nor a promise of any specific pay for any
- specific candidate, which is always dependent on legitimate factors considered
- at the time of job offer. Early Warning Services takes into consideration a
- variety of factors when determining a competitive salary offer, including, but
- not limited to, the job scope, market rates and geographic location of a
- position, candidate’s education, experience, training, and specialized skills or
- certification(s) in relation to the job requirements and compared with internal
- equity (peers). The business actively supports and reviews wage equity to ensure
- that pay decisions are not based on gender, race, national origin, or any other
- protected classes.
Benefits
- Healthcare Coverage
- Dental Plan
- Vision Plan
- Health Savings Account
- Flexible Spending Accounts
- 401(k) Retirement Plan
- Company Safe Harbor Match
- Paid Time Off
- Paid Company Holidays
- Paid Volunteer Day
- Paid Parental Leave
- Maven Family Planning
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