Director, Marketing Analytics

About Jack Morton Worldwide Jack Morton is an award-winning global brand experience agency. We partner with the world’s most powerful companies to build stronger relationships between brands and the people who matter most to them. In 2026, Jack Morton merged with global experiential agency Impact XM, expanding our collective capabilities and strengthening our end-to-end offering across strategy, creative, innovation, production, fabrication, specialized environments, sponsorship consulting, trade shows & exhibits, brand activations, and integrated campaigns. Together, we combine decades of expertise to deliver insight-led experiences that move people and drive measurable results Follow us on: • Instagram: https://www.instagram.com/jackmorton/ Culture & careers: http://www.jackmorton.com/culture-careers

Jack Morton Worldwide

Be Extraordinary

brand experienceexperiential marketingbrand strategydigital and socialsponsorshipconsumer engagementevent marketingshopper and retailproduct launchemployee engagement

J

jackmorton.com

1,001-5,000 employees

Advertising Services

Boston, Massachusetts

1939

Privately Held

111k LinkedIn followers

• COME SHAPE THE FUTURE OF BRAND EXPERIENCE.
• At Jack Morton, we design and build head-turning, smile-inducing, impact-driving
• brand experiences that redefine what experiential marketing can achieve. We help
• our clients unlock the full value of experiences by turning bold ideas into
• meaningful connections.
• That takes a team that's bold, curious, and acts as one. We build on each
• other's ideas, challenge conventions, and show up for one another every day.
• Here, you'll do your best work, grow quickly, and partner across clients,
• disciplines, and global teams to bring new ideas to life.
• This is a place where curiosity drives what’s next, boldness raises the bar, and
• every win is shared. Where ownership is expected, egos are left at the door, and
• the work reflects the passion and talent of the people behind it.
• Experience without limits—in your work, your growth, and your impact.
• ability to work hybrid in Detroit or Chicago or are within driving distance of
• Detroit highly preferred; may consider remote US candidates**
• The Director, Marketing Analytics (this position is on the more junior end of
• our Director level) serves as a strategic measurement consultant, helping
• clients and internal teams define success, establish measurement strategies,
• evaluate performance, and uncover actionable insights across experiential,
• sponsorship, and integrated marketing initiatives.
• This role blends analytical rigor with strategic thinking, translating complex
• data into compelling stories and business recommendations. Working closely with
• clients, account teams, strategists, and integrated teams, this person helps
• shape measurement approaches, champion best practices, and advance the agency's
• measurement capabilities through scalable frameworks, innovative solutions, and
• emerging technologies.
• Partner with clients and internal teams to define business objectives,
• success metrics, and measurement strategies.
• Design measurement approaches that evaluate marketing effectiveness and
• inform client business decisions.
• Translate complex data from multiple sources into clear insights,
• recommendations, and compelling narratives.
• Own reporting cadence, presenting findings and strategic recommendations to
• clients, agency leadership, and cross-functional teams.
• the adoption of frameworks, methodologies, standards and best practices.
• Help foster a culture of evidence-based decision making by identifying
• opportunities to expand measurement solutions within existing and prospective
• client engagements.
• Support thought leadership, innovation initiatives, and new business efforts
• with measurement strategy and analytical expertise.
• Evaluate emerging technologies, AI-enabled solutions, and new methodologies
• that enhance the efficiency, scalability, and impact of measurement.
• Advise third-party vendors and technology partners to ensure their
• methodologies keep pace w/ agency and client needs.
• Confident facilitator and trusted advisor who is comfortable being visible
• and can influence stakeholders at all levels.
• Exceptional storyteller and communicator, adept at translating complexity
• into clarity.
• Organized with the ability to keep multiple clients, workstreams and
• timelines moving in parallel
• Naturally curious and passionate about solving business challenges through
• data and insight.
• Collaborative, adaptable, and comfortable navigating ambiguity.
• Growth-minded with a passion for innovation, continuous improvement, and
• learning.

• 8+ years of experience in analytics, measurement, consumer insights,
• research, strategy, consulting, or related disciplines.
• Demonstrated experience developing measurement strategies and translating
• insights into actionable recommendations.
• Experience working directly with clients and senior stakeholders in a
• consultative capacity.
• Strong analytical and critical thinking skills, with the ability to
• synthesize information from multiple data sources.
• Exceptional presentation, communication, and storytelling abilities.
• Proficiency with PowerPoint, Excel, PowerBI and analytics, visualization, and
• reporting tools.
• Proven ability to manage multiple concurrent client engagements, vendors and
• workstreams (preferred).
• Agency, experiential marketing, sponsorship, consulting, or integrated
• marketing experience (preferred).
• Last but not least, we believe in diversity, equity and inclusion.
• We make our careers website accessible to any and all users. If you need an
• accommodation to participate in the application process, please contact us
• at jobaccomodations@jackmorton.com. [jobaccomodation@jackmorton.com]This email
• address is not for general employment inquiries or vendors; rather it is
• strictly for applicants who require special assistance accessing our employment
• website. Due to volume, messages sent to this email address that are not related
• to an accommodation cannot be answered.
• We have recently become aware that individuals not associated with Jack Morton
• If you have provided personal information in connection with a fake job offer or
• interview and you are concerned, we suggest that you take appropriate action.
• Jack Morton takes these activities very seriously and are taking appropriate
• We urge you to be careful when sharing your personal information and to be aware
• of scams involving fake job postings and job offers.