Business Systems Analyst

About Kobie Marketing Kobie is a global, market-leading, end-to-end loyalty solutions provider for the world’s most successful brands. With strategy-led technology, Kobie is consistently named an industry leader by Forrester with a mission of growing value through loyalty.​ ​ We turn complex customer data into actionable insights, leveraging composable technology, human-guided AI, and strategic services to enable loyalty outcomes across industries such as retail, travel and hospitality, financial services, entertainment, QSR, telecom and more. Our Kobie Alchemy® Loyalty Cloud platform delivers and measures loyalty experiences that set brands apart. Named a Top Workplace in the USA, and Top Remote Workplace, the best and brightest minds in loyalty come together at Kobie, driven by passion and innovation. We’re always looking for talented individuals, currently hiring in the U.S. and in India, who are ready to join a collaborative, growth-focused culture.

Kobie Marketing

Growing Enterprise Value Through Loyalty.

Loyalty ManagementLoyalty MarketingLoyalty Technology PlatformCustomer Rewards ProgramsBrand ExperienceLoyalty RewardsCustomer ExperienceBusiness IntelligenceDecision SciencesCustomer Journey

K

kobie.com

201-500 employees

Marketing Services

Saint Petersburg, FL

1990

Privately Held

152k LinkedIn followers

• Named a Top Workplace in the USA and Top Remote Workplace, Kobie is where the best minds in loyalty come together, driven by passion and innovation. We’re always looking for talented individuals who are ready to join a collaborative, growth-focused culture. As a partner to some of the world’s most recognized brands, we are leaders in loyalty, helping brands build lasting emotional connections with their consumers.
• While our headquarters are nestled in sunny St. Petersburg, Florida, Kobie embraces a flexible work environment, offering teammates the freedom to work remotely. We understand the importance of work-life balance and support our team with
• Flexible Time Off to recharge when needed
• A diverse suite of benefits prioritizing your growth, development, and personal well-being
• Discover more about our perks and benefits here.
• Kobie is a values-led organization where we believe that everyone is a leader, regardless of their position or role.
• Owns Discovery to Define the Right Solution: Elicits and validates business requirements that align client objectives with platform capabilities.
• Delivers Solution Documentation: Creates and maintains BRDs, SCDs, and Epic/Feature briefs that keep solutions traceable end-to-end.
• Manages Feasibility and Cost Alignment: Scopes standard engagements independently, coordinating COGS validation across delivery, data, software, CS, and strategy.
• Aligns Understanding Across Teams: Acts as the connective tissue between business, product, and technical teams throughout each project.
• Serves as Product and Platform SME: Represents solution expertise in RFPs, RFIs, and upsell conversations.
• Translates Feedback into Product Direction: Channels client and market insight to shape platform roadmap decisions.
• Optimizes Sales Enablement: Builds demos, proposals, and pitch materials that establish technical credibility with clients.
• Owns Solution Acceptance: Maintains design integrity from planning through launch, flagging delivery risks early.
• Presents Options and Guides Tradeoffs: Helps clients and internal teams weigh scope, cost, and feasibility tradeoffs.
• Coordinates Pre-Sales to Delivery Handoff: Translates solution intent and decisions so delivery teams avoid rework.
• Escalates Risk Early: Recognizes when a decision exceeds standard scope and raises it before it becomes a delivery issue.
• At the End of the First Year, Success Means: Owning solutioning end-to-end, earning trust across Sales, Delivery, and Product, and shaping at least one roadmap decision.

Required

• As a remote-first organization headquartered in St. Petersburg, Florida, Kobie values meaningful in-person connection and collaboration that strengthens our teams, supports our clients, and enhances our culture. While travel requirements vary by role, periodic travel may be required to support business objectives, team collaboration, customer engagements, training, and company events. Candidates should be able and willing to travel as needed to fulfill the responsibilities of the role.
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• 3-5 years of experience in solutions architecture, business requirements analysis, or technical pre-sales within a technology environment.
• Documents business requirements into BRDs, SCDs, and Epic/Feature briefs that keep solutions traceable from discovery through delivery.
• Validates delivery cost estimates (COGS) across data/analytics, software, CS, and strategy workstreams to confirm feasibility.
• Applies Agile/Scrum, waterfall, and iterative delivery methodologies to structure solution plans that fit each client's approach.
• Builds solution demos, proposals, and pitch materials that establish technical credibility in RFP, RFI, and upsell settings.
• Coordinates dependencies across marketing, data/analytics, and partner integration workstreams to keep multi-team solutions aligned.
• Identifies scope drift and delivery risk, translating findings into corrective action plans for delivery and client teams.

Preferred

• Working knowledge of loyalty marketing programs and mechanics.
• Delivery experience in retail, financial services, or travel & hospitality.
• Familiarity with MarTech platforms (e.g., campaign management, CDP, personalization tools) to align solutions with a client's tech stack.
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• Who we are As a trusted partner, Kobie delivers market-leading, end-to-end loyalty solutions designed to enable customer experiences for the world's most successful brands. We do this with a strategy-led technology approach that uncovers the truth behind what drives consumers on an emotional level. We believe that our team's passion and expertise are the driving forces behind our success and are proud to be named a Top Workplaces in the USA, where the best and brightest in loyalty drive our mission of growing enterprise value through loyalty.
• A place for all We celebrate and embrace diversity at Kobie!
• We are fiercely committed to fostering a workplace where teammates can bring their authentic selves to work every day. Our DEI initiatives, including various committees, ensure that principles of equity, diversity, and inclusion are deeply ingrained throughout Kobie. While our leadership team fully supports our policy of nondiscrimination and equal opportunity, it is the responsibility of all teammates to uphold these values.
• Ready to join us? If you’re ready to make an impact and grow in a supportive, innovative environment, we’d love to hear from you. Apply today and join the best and brightest in loyalty!

• Flexible Time Off
• Nine Company-Wide Holidays
• Growth and development support
• Personal well-being support