P

Publicis Groupe Holdings B.V

Information Services · 1 people

Associate Director, Creative Strategy

Posted 6 Oct

What’s this role about? The Associate Director leads the development of insight-led, creator-first storytelling platforms for Pharma and Fortune 500 clients. They are responsible for translating complex data into compliant creative strategies while mentoring a team of strategists to ensure high-quality campaign execution.

New York, New York
On-site
$100K – $120K
Full-time
5-10 years exp

Skills required

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Company

Publicis Groupe Holdings B.V

P
11-50 employees
Information Services

Responsibilities

  • Lead creative strategy for dedicated Publicis Groupe clients, transforming insights into compliant, culturally relevant storytelling platforms.
  • Translate audience, category, and platform data into actionable creative ideas that drive measurable brand and business outcomes.
  • Partner with Strategy, Analytics, and Medical/Regulatory teams to ensure concepts are rooted in proof points and aligned with brand and compliance standards.
  • Oversee influencer brief development, ensuring creative excellence, accuracy, and authenticity across all content.
  • Collaborate with Client Solutions, Creator Partnerships, Campaign, and Design teams to bring ideas to life seamlessly and visually.
  • Mentor and manage a pod of creative strategists, fostering growth, consistency, and strategic rigor across all work.
  • Partner with Creative Operations to balance workloads, allocate resources, and maintain team efficiency.
  • Build scalable creative frameworks and best practices that strengthen storytelling, compliance, and cultural impact.
  • Represent Creative Strategy in client and inter-agency presentations, articulating ideas clearly and persuasively.
  • Stay ahead of emerging trends in creator marketing, consumer health, and digital storytelling to inform innovation.

Qualification

MarketingCreative & MediaManagement & LeadershipHealthcareData & Analytics
  • 6+ years in creative strategy, brand storytelling, or influencer/creator marketing.
  • Previous experience working with health/pharma clients.
  • Strong background in developing integrated, data-informed, creator-led creative concepts.
  • Proven ability to lead proposals and inspire cross-disciplinary teams.
  • Excellent presentation and storytelling skills, both visual and verbal.
  • Deep understanding of social platforms, creator culture, and audience behavior.
  • Experience mentoring and developing talent within a collaborative environment.

Benefits

  • Medical coverage
  • Dental
  • Vision
  • Disability
  • 401k
  • Parental and family care leave
  • Family forming assistance
  • Tuition reimbursement
  • Flexible time off

Interested in this role?

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