P
Information Services · 1 people
Associate Director, Creative Strategy
Posted 6 Oct
What’s this role about? The Associate Director leads the development of insight-led, creator-first storytelling platforms for Pharma and Fortune 500 clients. They are responsible for translating complex data into compliant creative strategies while mentoring a team of strategists to ensure high-quality campaign execution.
New York, New York
On-site
$100K – $120K
Full-time
5-10 years exp
Skills required
Tap the ones you have
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Company
P
Responsibilities
- Lead creative strategy for dedicated Publicis Groupe clients, transforming insights into compliant, culturally relevant storytelling platforms.
- Translate audience, category, and platform data into actionable creative ideas that drive measurable brand and business outcomes.
- Partner with Strategy, Analytics, and Medical/Regulatory teams to ensure concepts are rooted in proof points and aligned with brand and compliance standards.
- Oversee influencer brief development, ensuring creative excellence, accuracy, and authenticity across all content.
- Collaborate with Client Solutions, Creator Partnerships, Campaign, and Design teams to bring ideas to life seamlessly and visually.
- Mentor and manage a pod of creative strategists, fostering growth, consistency, and strategic rigor across all work.
- Partner with Creative Operations to balance workloads, allocate resources, and maintain team efficiency.
- Build scalable creative frameworks and best practices that strengthen storytelling, compliance, and cultural impact.
- Represent Creative Strategy in client and inter-agency presentations, articulating ideas clearly and persuasively.
- Stay ahead of emerging trends in creator marketing, consumer health, and digital storytelling to inform innovation.
Qualification
MarketingCreative & MediaManagement & LeadershipHealthcareData & Analytics
- 6+ years in creative strategy, brand storytelling, or influencer/creator marketing.
- Previous experience working with health/pharma clients.
- Strong background in developing integrated, data-informed, creator-led creative concepts.
- Proven ability to lead proposals and inspire cross-disciplinary teams.
- Excellent presentation and storytelling skills, both visual and verbal.
- Deep understanding of social platforms, creator culture, and audience behavior.
- Experience mentoring and developing talent within a collaborative environment.
Benefits
- Medical coverage
- Dental
- Vision
- Disability
- 401k
- Parental and family care leave
- Family forming assistance
- Tuition reimbursement
- Flexible time off
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