
Non-profit Organizations · 2.5k people
Sr. CPT Regulatory & Communications Manager (Hybrid)
Posted 14 Oct
What’s this role about? The role involves developing and executing CPT communications plans while providing operational leadership for clinical AI coding initiatives. The manager will collaborate with internal leadership and external stakeholders to ensure the effective implementation of CPT priorities and AI-related coding structures.
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Company
About American Medical Association The American Medical Association (AMA) is the largest and most influential organization representing the voices of hundreds of thousands of physicians, residents and medical students across the United States. Founded in 1847, the AMA works to advance the interests of physicians and patients by advocating for policies that improve access to quality care, strengthen the patient-physician relationship, promote physician autonomy and wellbeing, advance science and technology, and uphold the high medical ethics of the profession. The AMA’s mission is to promote the art and science of medicine and the betterment of public health. For more information, visit ama-assn.org. For commenting policies, see our Code of Conduct: http://bit.ly/1aEMHr2
American Medical Association
The AMA promotes the art and science of medicine and the betterment of public health.

Responsibilities
- Develop and execute the CPT proactive communications plan in alignment with organizational priorities, producing written collateral, digital publications, op-eds, and thought leadership organized around core CPT narratives.
- Manage the CPT story library along with key internal stakeholder business units, coordinating articles, placements, and thought leadership across AMA-owned, earned (trade and peer-reviewed press), and stakeholder-facing channels, and sequencing content against the calendar of CPT milestones and major healthcare conferences.
- Lead LLM narrative monitoring as a leading indicator of success, establishing a baseline and periodically re-auditing how large language models (e.g., ChatGPT, Claude, Gemini, Perplexity) characterize CPT, and tracking secondary metrics across content output, earned-media sentiment, stakeholder feedback, and digital engagement. Provide communication recommendations based on insights from stakeholder feedback, media sentiment, and digital engagement metrics.
- Prepare progress reports and briefings for executive leadership (e.g., CEO/EVP, SVP report-outs), and coordinate the internal communications working group and any outside communications, media, or engagement consultants.
- Works independently within priorities established by AMA leadership and the CPT Editorial Panel, providing subject matter expertise, implementation leadership, and strategic communications support across cross-functional initiatives.
- Provide operational leadership for the development and implementation of AI-related code structures approved by the CPT Editorial Panel, including as key staff to the Digital Medicine Coding Committee (DMCC).
- Lead ongoing maintenance of the CPT AI taxonomy, translating advances in autonomous and assistive clinical AI services into appropriate coding approaches.
- Analyze the capabilities of existing codes against the needs of clinical AI developers and other healthcare stakeholders, and identify coding gaps and alternatives, including coverage and payment approaches, that may drive changes to CPT. Develop recommendations for CPT Editorial Panel consideration.
- Liaise with external entities such as the FDA, CMS, and industry stakeholders, particularly on AI oversight and the alignment of CPT codes with evolving regulatory frameworks.
- Facilitate cross-functional working groups and serve as staff support to Panel advisory bodies focused on clinical AI and emerging technology.
- Develop stakeholder-facing deliverables, such as guidance documents that support the coding and adoption of clinical AI and represent AMA and CPT at events on emerging AI issues in healthcare.
Qualification
- Health care related Bachelor’s degree required; Master’s degree in Public Health, Health Administration, or a communications-related field preferred.
- 7+ years of experience, including specialized healthcare policy, regulatory affairs, coding, reimbursement experience, or related fields, with demonstrated experience translating complex technical or policy topics into communications, thought leadership, or stakeholder-facing content.
- General knowledge of clinical coding standards such as Current Procedural Terminology (CPT) or ICD-10 required; CPT expertise highly preferred.
- Demonstrated understanding of emerging healthcare technologies, particularly clinical AI, and the coding, coverage, and payment issues they raise; ability to quickly learn emerging clinical AI and related healthcare technologies.
- Superior writing, research, and analytical skills, including the ability to conceptualize complex issues and translate them into clear communications for executive, regulatory, industry, and stakeholder audiences.
- Demonstrated ability to integrate subject matter expertise with communications and stakeholder engagement.
- Demonstrated interpersonal skills, including the ability to build collaborative relationships with internal and external stakeholders at all levels.
- Experience with Microsoft Office tools; familiarity with digital publishing platforms, LLM/AI tools, and content or media monitoring preferred.
- Some travel required.
- The American Medical Association is located at 330 N. Wabash Avenue, Chicago, IL 60611 and is convenient to all public transportation in Chicago.
- This role is an exempt position, and the salary range for this position is $119,074 - $157,855. This is the lowest to highest salary we believe we would pay for this role at the time of this posting. An employee’s pay within the salary range will be determined by a variety of factors including but not limited to business consideration and geographical location, as well as candidate qualifications, such as skills, education, and experience. Employees are also eligible to participate in an incentive plan. To learn more about the American Medical Association’s benefits offerings, please click here.
Benefits
- Incentive plan
- Professional development support
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