Senior Solution Product Marketing Manager

• Vortexa is hiring a senior solution product marketer to own go-to-market for one of our core solution lines, end to end. This is more of a sales-and-marketing PMM role than a product-launch PMM role. You'll turn strategy into pipeline: rebuilding the pitch deck architecture, owning messaging and positioning, developing the marketing funnel strategy for the desk, and building the enablement that lets the commercial team ramp quickly. Your goals will be tied to achieve a revenue and pipeline number attached to this offering.
• Own development of the LNG go-to-market strategy, working closely with a cross-functional team to define the strategy and develop the execution plan.
• Define messaging and positioning for the LNG offering.
• Rebuild the LNG commercial collateral, including pitch decks, solution briefs, data sheets, value and pain discovery questions, and outreach emails.
• Define and build the funnel strategy: the specific beliefs a prospect needs to hold at each stage and the content that will be move them between stages. Some content creation responsibility
• Be the marketing point of contact for the LNG solution. You direct marketing execution, surface blockers to the steering committee, and report on metrics and actions the team is taking.
• Enable the commercial teams on selling the LNG solution, including how to uncover value, who the personas are, and what messaging lands.
• Stay close to the market to keep messaging relevant and updated, tweak and change approaches when needed, and stay on top of competitive plays.
• Extend across multiple solution lines, as needed by the business (e.g. crude, clean product, LPG).

Preferred

• Experience in energy markets is a plus but not as important as the "must haves".

• Enjoy flexible hybrid working - split your time between home and our office, with the freedom to work where you're most productive.
• A vibrant, diverse company pushing ourselves and the technology to deliver beyond the cutting edge
• A team of motivated characters and top minds striving to be the best at what we do at all times
• Constantly learning and exploring new tools and technologies
• Acting as company owners (all Vortexa staff have equity options)- in a business-savvy and responsible way
• Motivated by being collaborative, working and achieving together
• Private Health Insurance offered via Vitality to help you look after your physical health
• Global Volunteering Policy to help you ‘do good' and feel better

Vortexa

Building the future of energy markets

See all employees

V

vortexa.com

51-200 employees

Technology, Information and Media

London

2016

Building the future of energy markets Vortexa tracks more than $3 trillion of waterborne energy trades per year in real-time, providing energy and shipping companies with the most complete picture of global energy flows available in the world today. Vortexa’s highly intuitive web-based app and programmatic API/SDK interfaces help traders, analysts and charterers make high-value trading decisions with confidence, when it matters the most. The web-based platform shares highly detailed oil & gas products flows, produced by hard data, machine learning and state-of-the-art technology with oversight from in-house global industry experts providing real-world context to continually train and improve the models.