Senior Manager Partner & Field Marketing

About Hireology Hireology is the only hiring platform purpose-built for the unique needs of decentralized industries like healthcare, hospitality, and retail automotive. Founded in 2015 by a team of recruiting professionals who saw firsthand how traditional hiring solutions fell short, Hireology understands that hiring in your world isn’t easy—and it doesn’t look like anywhere else. That’s why we deliver software that adapts to how you operate, who you need, and what you’re working to achieve. Hireology empowers organizations to build consistent, compliant, and impactful hiring processes across every location, brand, and market. Our platform goes beyond tracking applicants—it’s an applicant action system that pinpoints what’s working, measures real business impact, and helps you attract, engage, and win the talent that drives your success. For more information, visit www.hireology.com.

Hireology

Hiring for you. Hireology is purpose-built software that meets the complexity of your world.

Hiring processCandidate assessmentCandidate selectionJob ProfilingApplicant TrackingSocial Recruiting ConsoleFranchise HiringReference CheckCandidate ScorecardDiSC Assessment

H

Hireology.com

201-500 employees

Software Development

Chicago, Illinois

2010

Privately Held

11k LinkedIn followers

Raised $59.5M

• Hireology is a 15-year market leader in HR technology, trusted by thousands of businesses to help them hire and build outstanding teams. Recognized by Built In Chicago as a Best Place to Work multiple years running, we’re a hybrid team of committed and optimistic talent looking for the next person to help us build the future of hiring for frontline, high-volume businesses.
• Develop and execute integrated marketing programs with strategic partners to generate awareness, demand, and pipeline.
• Generate net-new opportunities through partners: identify the highest-potential relationships, influence partners to commit, and build joint programs that create pipeline we would not otherwise have.
• Spend meaningful time in the market with partners, prospects, and industry organizations, building the relationships and credibility that open new doors.
• Treat each partnership individually, designing the right motion for each one instead of applying a one-size-fits-all program template.
• Grow revenue from the partner products we resell and integrate with through new-logo attach and customer cross-sell programs.
• Build ecosystem programs with associations, industry influencers, and referral partners that put Hireology in front of new audiences and generate net-new pipeline.
• Partner with Sales, Customer Success, and Lifecycle Marketing to identify and engage the accounts most likely to benefit from partner products.
• Help build a scalable referral motion that makes it easy for Hireology and our partners to identify, share, and act on opportunities.
• Take positioning and messaging from Product Marketing and make sure partners understand Hireology, who we serve, what our product does, and why customers choose us.
• Ensure Hireology is represented consistently across partner channels, campaigns, marketplaces, and co-branded programs.
• Adapt campaigns and messaging into the resources partners need to identify opportunities and bring Hireology into customer conversations.
• Equip Hireology Sales and Customer Success teams to understand partner products, identify cross-sell and referral opportunities, and bring partners into deals when appropriate.
• Partner with Product Marketing on integration launches, product messaging, and joint go-to-market initiatives.
• Measure partner marketing performance against pipeline, revenue, engagement, and conversion goals.
• Work with Revenue Operations to improve partner lead routing, attribution, and reporting.
• Evaluate partner programs and investments to identify where to scale, optimize, or shift resources.
• Bring partner and customer insights back to Marketing, Product, Sales, and Customer Success to improve our broader go-to-market strategy.
• Partner closely with Business Development on the activation and growth of strategic partner relationships.
• Own the strategy for Hireology’s field marketing and event portfolio, including which events we invest in, how we tier them, and what each one is expected to return.
• Manage, coach, and develop an Events Specialist, connecting day-to-day execution to lead and pipeline goals.
• Bring partner, field, and event activity together into a single strategy, since many of our events run through the partner network.
• Curate high-touch, strategic programs end to end, from audience and content through outreach, and hold a high bar for the attendee experience.
• Manage a significant event and field marketing budget with clear strategic intent, and make disciplined calls about where to scale back.

• 6+ years of experience in partner marketing, channel marketing, field marketing, or demand generation in a B2B SaaS environment, including direct, external ownership of partner relationships.
• Experience developing partner or co-marketing programs that generated measurable pipeline or revenue.
• A demonstrated track record of generating net-new opportunities and pipeline through partners, not simply supporting programs that already existed.
• Exceptional influence and relationship-building skills, with the presence, persistence, and credibility to get partners to commit and act.
• Experience building or reinventing partner motions, rather than maintaining established, cookie-cutter programs. This role is externally focused and opportunity-driven, not internally focused or administrative.
• Experience owning event strategy and budget, ideally including high-touch executive or customer programs.
• Experience managing, coaching, or mentoring a direct report, with the ability to operate as a player-coach who both sets strategy and executes.
• Strong understanding of demand generation and the ability to connect marketing programs to business outcomes.
• Experience marketing partner products (resell, integration, or marketplace) and building ecosystem programs (associations, influencers, referrals).
• Strong communication and writing skills, with the ability to translate positioning into effective partner-facing content and campaigns.
• Comfortable working across Sales, Customer Success, Product, Marketing, Revenue Operations, and external partner organizations.
• Experience using CRM and marketing automation platforms to measure marketing performance.
• Strong project management skills and the ability to manage multiple partner initiatives simultaneously.
• Experience in HR technology, frontline hiring, or Hireology’s core vertical markets is a plus.

• Health, Dental, and Vision insurance coverage from day one
• 401(k) with company match
• Award-winning culture
• Hybrid office downtown Chicago
• External learning budget
• Amazing growth opportunities