Marketing Manager, North America

About Orkla Orkla Home & Personal Care (OHPC) is the Nordic region’s leading – and Norway’s largest – supplier of home and personal care products. Over generations, we have developed products for cleaning and personal hygiene, and we were among the first in Norway to lead on systematic brand-building. Our best-known and most beloved brands include Zalo, OMO, Jif, Grumme, Lumme, Define, Dr. Greve and Lano. Many of them are more than 80 years old, while others are new rising stars. Sales are primarily through the grocery sector, as well as specialist retail and pharmacies. We have approximately 400 employees, with our head office at Skøyen in Oslo, and most of our products are manufactured at our factories in Ski and Falun. As part of Orkla Home & Personal Care, you can expect stimulating and challenging responsibilites. We develop, produce and market our brands ourselves, which gives us a unique opportunity to work with, and influence, the entire value chain. Our aim is to be innovative, grow our categories and to make sustainable living irresistible. Follow our Careers page on LinkedIn for exciting opportunities in OHPC!

Orkla

O

orklahpc.com

501-1,000 employees

Manufacturing

Oslo

Public Company

2.5k LinkedIn followers

• This is a rare chance to join a high-growth brand at an exciting stage of its journey.
• You'll take a leading role in building awareness, relevance, and demand for BUBS in the United States. Working at the intersection of brand, culture, social media, retail activation, creators, and consumer trends, you'll help establish BUBS as a must-have brand for the next generation of candy lovers.
• This is a hands-on role for someone who enjoys both strategic thinking and getting things done.
• Lead execution of the US marketing plan and annual activation calendar
• Build brand relevance through social media, creators, influencers, and community-driven marketing
• Develop and execute campaigns that drive awareness, trial, and repeat purchase
• Partner with Sales to connect brand activity with retail and in-store execution
• Manage agencies, creators, and external partners
• Identify emerging cultural and consumer trends and turn them into marketing opportunities
• Lead product launches, events, experiential activations, and retail programs
• Adapt global BUBS assets and campaigns for the US market
• Track performance and continuously optimize content, channels, and investments

• We're not looking for someone who simply manages a marketing calendar.
• We're looking for someone who understands how modern brands grow.
• Experience in brand marketing, growth marketing, consumer marketing, or a related field
• Understanding of social media, creator marketing, influencer ecosystems, and digital communities
• Experience building consumer engagement and brand relevance
• Experience planning and executing integrated marketing campaigns
• Strong commercial instincts and an understanding of how marketing drives business results
• Excellent communication, storytelling, and project management skills
• Experience from CPG, food & beverage, snacks, lifestyle, beauty, or other consumer-focused industries is highly valued but not required.
• Most importantly, you're curious, entrepreneurial, and excited by the opportunity to help build something new.

• Help shape one of Scandinavia's most exciting consumer brands in North America
• Be part of a fast-growing business with significant growth ambitions
• Work with colleagues across the US, Sweden, and Europe
• Combine startup energy with the stability and backing of a leading European company
• Make a visible impact on brand growth, consumer engagement, and commercial performance
• The expected annual base salary range for this position is $ 130 000 – 165 000, plus eligibility for an annual performance bonus.
• Actual compensation will be determined based on experience, qualifications, skills, and other relevant factors.
• The role is also eligible for a competitive benefits package.