Head of Product Marketing

About Polymarket The world’s largest prediction market, where users trade on the outcomes of real-world events. By putting real money behind opinions, Polymarket cuts through noise, bias, and speculation to surface a single powerful signal: what people actually believe will happen. From elections and geopolitics to business, culture, and breaking news, Polymarket transforms headlines into live markets with constantly updating probabilities. The result is a real-time, crowd-driven forecast of the future — more dynamic and often more accurate than traditional polling or expert analysis. Polymarket provides clarity. Not through commentary, but through markets.

Polymarket

The World's Largest Prediction Market. Trade politics, news, crypto, sports, & more.

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P

polymarket.us

51-200 employees

Software Development

New York, NY

2020

Privately Held

95k LinkedIn followers

Raised $2.3B

• Own the product marketing strategy and function, including positioning, messaging, audience strategy, and go-to-market planning.
• Partner closely with Product and Growth leadership to shape product strategy based on customer insights, competitive intelligence, and market trends.
• Develop clear positioning and messaging for Polymarket's product, features, market verticals, and key initiatives.
• Own go-to-market strategy for major product launches, from defining the audience and narrative through channel strategy, execution, and post-launch analysis.
• Build launch frameworks and processes that enable Product, Marketing, Growth, and Comms to move quickly and stay aligned.
• Develop deep understanding of Polymarket's users, including why they trade, what drives adoption, and where we can improve conversion and retention.
• Translate complex product mechanics into simple, compelling narratives that make sense to both existing traders and new audiences.
• Lead competitive research and market intelligence, using those insights to inform positioning and product decisions.
• Partner with Brand, Social, Communications, and Growth to ensure product messaging is consistent and differentiated across every channel.
• Establish measurement frameworks for product marketing and evaluate launches based on adoption, engagement, trading activity, and revenue.
• Lead post-launch analysis and turn learnings into improvements to product positioning, messaging, and future GTM strategy.
• Build and manage the Product Marketing team as the function grows.

• 8+ years of experience in product marketing, ideally at a high-growth consumer technology company.
• Has owned product marketing strategy and major B2C go-to-market launches from positioning through execution and measurement.
• Exceptional at translating complex products or concepts into simple, compelling positioning and messaging.
• Strong strategic thinker who can connect customer insights, product strategy, and business objectives.
• Proven ability to influence Product, Growth, Brand, and Comms teams without relying on direct authority.
• Deep understanding of customer research, competitive intelligence, segmentation, positioning, and go-to-market strategy.
• Excellent written and verbal communicator. Can write everything from a one-line product message to a comprehensive GTM strategy.
• Comfortable operating in a fast-moving environment where priorities change quickly and launches can be driven by breaking news or live events.
• Highly analytical and comfortable using data to understand product adoption, customer behavior, and marketing performance.
• Strong operator who can move between high-level strategy and hands-on execution.
• (Plus) Genuine interest in news, sports, politics, or financial markets.
• (Plus) Experience with event-driven products or marketing tied to live sports, elections, breaking news, or other real-time events.
• (Plus) Experience building or managing a Product Marketing team.

• Competitive salary & equity
• Full Health, Vision, & Dental coverage
• 401k match
• Hardware setup: new MacBook Pro, big display, & accessories
• Base salary range: $300,000 to $375,000, plus equity and benefits.
• This is a good-faith range for the level we're hiring at. Experience varies widely within a title here, so if your expectations fall outside it, reach out anyway. We're always happy to talk it through.