Head of Growth UK/EMEA

• Own and deliver annual new business revenue targets across UK & EMEA —
• forecasting accurately and reporting clearly on pipeline health,
• conversion, and velocity.
• Create a structured plan for commercial growth: short and long-term
• tactics, priority markets, and account-level strategies.
• Develop and execute go-to-market strategy for priority accounts — including
• account-based marketing (ABM) where appropriate — building repeatable
• playbooks and growth motions that scale.
• Drive cross-functional alignment across marketing, product, operations, and
• finance to support sustainable, well-governed commercial growth across the
• region.
• Lead end-to-end enterprise pursuits: discovery, solutioning, proposal
• creation, pricing, negotiation, and contract close.
• Build and maintain C-suite relationships — CMO, CDO, CIO, and Procurement —
• acting as a trusted commercial adviser at board level across UK and EMEA.
• Design complex, multi-stakeholder solutions that combine people, process,
• and technology — including operating model design, governance frameworks,
• workflow architecture, measurement, and tooling.
• Position AI-driven platforms and ways of working — including AI-powered
• content engines — to improve clients' speed to market, content relevance,
• and cost-to-serve with credibility and commercial precision.
• Partner with delivery and transformation teams throughout the sales process
• to ensure solutions are feasible, scalable, and set up for value-led
• delivery from day one.
• Build, coach, and develop a sales team — setting a disciplined sales
• programme and developing individuals to operate with pace and executive
• credibility.
• Lead from the front on strategic pursuits, modelling the approach and
• standard expected across the function.
• Drive adoption of AI tools across the sales team, establishing best
• practice and embedding new ways of working at team level.
• A proven track record of closing complex, multi-stakeholder enterprise deals
• in consulting, marketing services, martech/adtech, digital transformation, or
• a comparable discipline.
• Demonstrated ability to consistently deliver and exceed enterprise-level new
• business targets across multi-market environments.
• Experience designing transformation programmes that drive measurable
• commercial value through improvements in people, process, and technology.
• Strong executive presence — you can build genuine, trusted relationships at
• board and C-suite level, and are credible with CMO, CDO, CIO, and Procurement
• audiences.
• Experience building and scaling pipeline creation and management practices,
• with strong forecasting and governance discipline.
• Proven ability to lead, coach, and develop high-performing sales teams in
• fast-paced, high-growth environments.
• Familiarity with marketing operating models — including in-house, agency, and
• hybrid/inhousing — and the commercial dynamics of ecosystem restructuring.
• Experience selling AI platforms and/or marketing technology in partnership
• with services delivery.
• Hands-on proficiency with AI tools, with the ability to model best practice
• adoption and drive usage across a team.
• Experience working with global brands across B2B, financial services,
• professional services, consumer goods, and retail.
• Background in business process outsourcing-type agreements — generating,
• nurturing, and closing complex, long-term contracts with large organisations.
• Full ownership of annual new business revenue targets and pipeline
• performance across UK & EMEA.
• P&L management experience across complex, multi-market commercial portfolios.
• Experience leading enterprise-level fee and contract negotiations at board
• level.
• Builds commercial frameworks and forecasting governance that support
• sustainable regional growth.
• Sets AI sales strategy and capability for the UK & EMEA commercial function —
• establishing how AI tools are used, governed, and adopted across the team.
• Hands-on proficiency with Gen AI tools relevant to enterprise sales,
• including research, proposal development, solutioning support, and pipeline
• analysis.
• Thought leadership on AI's role in marketing transformation — credible and
• compelling at C-suite level, internally and with clients.
• Develops AI capability and best practice across the sales team and into
• client-facing workflows.
• systematic, decisive, and clear in approach to ambiguous or high-stakes
• situations.
• Achieve agreed new business bookings and revenue targets for UK & EMEA.
• Build a healthy, qualified pipeline with clear next steps, owners, and
• timelines.
• Increase win rate on strategic pursuits through stronger discovery,
• solutioning, and executive engagement.
• Establish repeatable go-to-market messaging for AI-enabled marketing
• transformation and content engines.
• Deliver strong internal collaboration and handover quality, supporting
• on-time, value-led delivery for clients.
• Formal qualifications are welcome but not required. Equivalent experience —
• gained through work, self-directed learning, or other routes — counts
• equally.
• Be actively pro-inclusive and anti-racist across our community, clients and
• creations
• Our recruitment process does not employ artificial intelligence. Candidate
• evaluation and selection are conducted without AI-supported screening or
• decision-making.
• committed to creating an inclusive working environment where all employees are
• encouraged to reach their full potential, and individual differences are valued
• and respected. All applicants shall be considered for employment without regard
• neurodivergence, disability status, or any other characteristic protected by
• local laws.
• OLIVER has set ambitious environmental goals around sustainability, with
• science-based emissions reduction targets. Collectively, we work towards our
• mission, embedding sustainability into every department and through every stage
• of the project lifecycle.

OLIVER Agency

Transform your brand with AI Inside

Brand strategy and planningReal-Time MarketingCreative executionDigital strategySocial mediaCRMLoyaltyDataAnalyticsIn-Housing

O

oliverinside.ai

1,001-5,000 employees

Advertising Services

London, London

OLIVER is the world's #1 in-housing expert — designing, building, and running AI-powered marketing organizations inside the world's biggest brands. OLIVER pioneered in-housing more than 20 years ago and has evolved that model for the AI era — combining world-class talent, continuous training, and the best AI technology to help brands transform their marketing faster from the inside. Part of The Brandtech Group, the world's #1 AI marketing company. Trusted by 8 of the world's top 10 advertisers and 66 of the top 100. 5,000+ people across 50+ markets, supporting 300+ clients and 1,500+ brands worldwide. Three times Global Agency of the Year 2025. Gold for Digital Innovation. Gold for In-House Agency of the Year. Silver for Customer Engagement.